Institute of Internal Communication

Thursday 24th March 2011
Time: 5.00 – 6.30pm
Venue: The Studio, Manchester City Centre

What role does Internal Communication play in delivering your organisation’s brand promise and why is this important?

Jeremy Petty, MD at Yellow Communications, will share his experiences of helping some of the UK’s best-known organisations to deliver on their brand promises from the inside out. The importance of building advocacy inside that resonates with customers, colleagues and stakeholders and how changing actions and behaviours through authentic, inclusive and creative communications can enhance all areas of performance.

Cost: £25 +VAT for IoIC members and £50 +VAT for non-members
To book a place or for further information, please contact Brenda Scott at brenda@ioic.org.uk