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Internal Communications Today

Working in internal communication today

It’s never been a more exciting time to work in internal communication.

Technical skills, such as writing and editing remain hugely important; alongside specialist roles such as intranet management; and broader ranging internal communication management positions.

Digital technology developments have resulted in changing behaviours in the workplace, and have brought internal communicators centre stage in helping to ensure that social collaboration works effectively for businesses and their employees.

Increasing awareness of the importance of high levels of employee engagement to sustained business success has brought greater recognition of the value of internal communication as a specialist discipline. We are seeing more dedicated senior IC roles, and greater reliance by organisational leaders on internal communication professionals as trusted advisors.

Some roles might major on change management, or helping staff to understand IT. It’s now quite common for IC practitioners to act as business partners for particular departments, helping them to communicate as effectively as possible with their internal audiences.

  • 21st January 2021
    Last year we kicked off our #IChoseIC campaign with a webinar delivered to university students encouraging them to consider internal communication as a career of choice. Alongside the webinar, we...
  • 14th January 2021
    Debbie Install, vice president of employee comms, diversity & inclusion and wellbeing at information technology company Aveva, received a Fellowship from IoIC in 2020. Here, she shares what...
  • 11th January 2021
    Misty Oosthuizen, internal comms, engagement and belonging lead, received a Fellowship from IoIC in 2020. In this Q&A, we discuss Misty’s biggest professional achievements and what IC...
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