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Coronavirus Guidance

Coronavirus: Useful IoIC Resources
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We have highlighted below some useful IoIC articles and guidance documents which may prove helpful in navigating the Coronavirus situation. Click on the headers to read more.

 

IoIC COVID-19 SURVEY COMMENTARIES: LOOKING FORWARD 
 

The Brave Face of IC 

In this series we examine what we have learnt and explore some of theory and best practice advice to help the internal communicators navigate future challenges and keep moving forward. Brave Face of IC' is the first in a series of pieces looking at how does internal comms, build on the trust it has gained with leaders and employees?
 

Take Care of Yourself 

'Take Care of Yourself' is the second in a series of pieces looking at how internal communicators are at the forefront of supporting organisations through an unprecedented crisis.
 

 

COMMS TOOLKITS, HUBS AND GUIDANCE

 

IoIC Covid-19 discussion group

IoIC has created a discussion group on LinkedIn where IC professionals can share – and ask for – advice, best practice and links/resources with other communicators to help support their audiences through the Covid-19 crisis.
 

Voice Mail: Coronavirus special

Our monthly newsletter in March focused on content around coronavirus, including articles with tips on communicating effectively during the outbreak, offering reassurance and instilling confidence, managing your own wellbeing while self-isolating, and looking to the future.
 

IoIC Factsheet: Making complex messages understandable

If the core of internal communication involves finding out what’s going on in our organisations and then telling people, ‘messaging’ relates to the second bit – the choices we make about what to tell people and the words we use to tell them. Whatever channel you’ll use to get your messages across (written stories, videos, town halls etc.) the same basic principles apply.
 

IoIC Factsheet: Understanding your internal audiences 

Understanding internal audiences involves a process of systematic analysis using existing demographics and audience research to construct a map of different employee group profiles. This is also known as ‘audience segmentation’ and it is in turn used to tailor and target communication more effectively.
 

IoIC webinar: support during the coronavirus outbreak

On 18 March, IoIC hosted a webinar where participants could ask IoIC advisers and board members for advice around communicating key information; optimising channels to reach all colleagues with relevant information; planning in uncertain times; advising leaders. Listen to the webinar at the link above.
 

Webinar – comms helpline – dealing with the Covid-19 crisis

Jennifer Sproul, CEO of IoIC, joined Steve Crescenzo and Mike Klein for an honest discussion with Smarp about how Covid-19 is impacting internal comms, and the early lessons – as well as how the IC community can pull together to keep everyone connected. Watch the webinar at the link above.

 


CRISIS COMMS
 

Blog – Day-to-day work life and experience of the pandemic, by Dominie Shelley

In this blog for IoIC, the construction sector's Dominie Shelley reflects on the continued importance of visible leadership. Autopilot communication doesn't work in a crisis. The way you talk to employees needs to be authentic and empathetic – and you can only achieve that if you truly understand how people are feeling.

 

Tips for communicating with employees

IoIC has supported CIPD, the professional body championing better working lives, by providing ten top tips for keeping in touch with employees – from listening and remaining honest in your communication, to ensuring you get the messages out in a timely manner. The CIPD's site also includes other resources for responding to the coronavirus crisis.

 

Riding the storm: how best to steer your way through a crisis 

Unstable and often unpredictable, a crisis can hit an organisation at any moment, putting its reputation, leadership and strategic objectives at risk. With increasing value being placed on positive organisational culture, the role of internal communicators when a crisis hits is more important than ever. 

 

 

DIGITAL CONTENT & TECHNOLOGY
 

How to use video to communicate coronavirus

Many of your employees will be working from home because of the outbreak, so it may be harder to give a personal, visible touch to your communication around coronavirus. That's where video comes in. Christopher Bo Shields of video content provider Binumi Pro offered Voice seven issues internal communicators need to consider when preparing film content.
 

Webinar: Communicating remotely via video

Join Jeremy Humphries, IoIC's creating video content trainer, as he talks about communicating remotely via video during this online session on Tuesday 21 April, 12-1pm. Register at the above link.
 

Using technology to bring remote workers closer

In this supporting article to our remote workers feature, we look at how digital tools, including video and podcasts, can help colleagues who aren't working in head office keep up to speed with events.

 


LEADERSHIP
 

Blog – People managers need the right communication skills to bring colleagues together, by Sinead Meckin

People managers are a vital bridge between the top and bottom of a business, cascading messages and capturing feedback. And research suggests around two-thirds of organisations have been relying on manager-led comms during the pandemic, so it’s important they have the right skills to truly engage their teams.

 

Blog – How to secure a seat at the table post COVID-19, by Gilhan Hyde

In times of crisis, the value of good communication cannot be underestimated, and IC has certainly earned its place as the C-suite's right-hand expert over the past few weeks. When quarantine is lifted, communicators need to demonstrate to leaders that they still have a vital role in delivering the company strategy.

 

Webinar – 30 April: Communication and engagement: supporting your remote workers

Christopher Thom, strategic account manager at LumApps will share best practices on communicating with your teams during this period of remote working. He will be talking about the importance of engagement, sharing case studies and highlighting some tools that can help.


 

MENTAL HEALTH
 

'There isn't a rulebook and the mental health impact cannot be underestimated'

Separation from colleagues, self-isolation for weeks on end and higher volumes of work can take its toll on our mental health – not to mention higher volumes of work for some people, juggling work and home life, and concerns about the virus itself. Staying connected to your team and maintaining physical activity are critical. We asked Emma Mamo, head of workplace wellbeing at Mind , to offer some guidance to employees and managers for managing the impact of the change on our mental health – both during the crisis and when things return to “normal”.


 

PLATFORMS & SERVICES

 

Webinar – Office 365 and MS Teams for home workers

While we may all have worked from home on the odd occasion, being thrown into a daily routine of connecting with colleagues and planning work while away from the office may be daunting. For this webinar, we were joined by Charles Fenoughty and Paul Jones from Sequel Group, who offered practical examples of using MS Teams, and guidance on prepping content activities via Planner or sharing social messages in Yammer. There were also examples of how other companies are using these tools to achieve their goals and keep employees motivated.

 

REMOTE WORKING

 

Blog – How to tackle communications concerns brought on by remote worker, by Luke Smith

The sudden change to a homeworking environment is unsettling and, a few weeks in, some of your colleagues may still be adjusting to the transition. Understand from your team what work is achievable for them, find out how they prefer to communicate digitally, and try and keep some of the office habits going as much as possible.

 

Webinar – 30 April: Communication and engagement: supporting your remote workers

Christopher Thom, strategic account manager at LumApps will share best practices on communicating with your teams during this period of remote working. He will be talking about the importance of engagement, sharing case studies and highlighting some tools that can help.
 

Webinar: Communicating remotely via video

Join Jeremy Humphries, IoIC's creating video content trainer, as he talks about communicating remotely via video during this online session on Tuesday 21 April, 12-1pm. Register at the above link.
 

A break from the old routine: supporting staff to work flexibly

Over the next few weeks, employers and managers will need to support employees to work differently – from home or at different hours in order to manage other caring or parental commitments. Our feature on flexible working offers tips to stay in touch, and offers reassurance that productivity need not be affected by new – albeit unexpected – working arrangements.


Webinar – Office 365 and MS Teams for home workers

While we may all have worked from home on the odd occasion, being thrown into a daily routine of connecting with colleagues and planning work while away from the office may be daunting. For this webinar, we were joined by Charles Fenoughty and Paul Jones from Sequel Group, who offered practical examples of using MS Teams, and guidance on prepping content activities via Planner or sharing social messages in Yammer. There were also examples of how other companies are using these tools to achieve their goals and keep employees motivated.
 

From a distance: how to engage remote workers 

Increasingly, more organisations are telling staff to work from home as a cautionary measure to reduce the potential spread of coronavirus. In this feature, communicators within organisations that already have a remote workforce share their insight and experiences of keeping those colleagues connected – to each other and to head office.
 

Using technology to bring remote workers closer

In this supporting article to our remote workers feature, we look at how digital tools, including video and podcasts, can help colleagues who aren't working in head office keep up to speed with events.
 

 

RESEARCH

 

IoIC Covid-19 survey: effective messaging is building trust

Almost 500 internal communication professionals completed IoIC’s Covid-19 survey between 28 March and 10 April. Overwhelmingly, these practitioners say their response to the crisis is likely to benefit their long-term credibility and improve employees' trust in both comms and leadership. View the results on the above link.

 


RETURNING TO THE WORKPLACE

 

*Blog – Video provides an opportunity to show employees how the workplace has been prepared for their return, by Alex Hughes

Here, Alex Hughes, CEO of Binumi Pro, explains how a video journey though a new-look, reconfigured office can be an effective way of reassuring colleagues of the efforts you have made to provide a safe workplace when they return.

 

Blog – Internal communicators must make the transition to a 'future normal', by Gihan Hyde

After months of working from home, our attention now turns to how we will thrive in the post pandemic workplace or, as our blogger Gihan Hyde call it, "the future normal". Here are the steps you can take in this next phase that will help you cement the importance of internal communication.

 

Returning to workplaces after lockdown: the New Zealand experience – by Steve Hockey

In New Zealand, many businesses have introduced a staggered return to work. As the UK prepares to do the same, here Steve Hockey offers some lessons we can take from the other side of the world about health and safety, morale and planning.

 

Adapting to the future with human-centred communication

In this post, IoIC chief executive Jennifer Sproul reflects on the unprecedented past few weeks and months for internal communicators and employees – and the support IoIC has made available to support IC professionals in the future. This post includes IoIC’s call to action to the profession, which reinforces the need for clarity, transparency and trust.

 

A changing landscape

In this feature from the July 2020 issue of Voice, we reflect on how internal communicators' response to the pandemic has had a positive impact on trust within their organisations, and consider what IC must do now to continue to support employees on the next part of the journey, as they prepare to return to the workplace.

 

The road to recovery, by Andy Holt, Words&Pictures

As we brace ourselves for the next phase of Covid-19 – returning to the workplace – there is a fair degree of concern about exactly what it will mean to go back to work as we knew it at the start of the year. Principally, keep the dialogue open with colleagues – i.e. two-way – and make sure every employee is aware of the new rules and how their safety is your priority.

 

Bring the benefits of remote working back to the office, by Maya Riebel, Lumapps

Although remote/home-working has been challenging on many levels, many teams have connected with each other in a way they hadn't before. It has made us realise the things we miss about our culture, as well as the areas where it is lacking. Take the opportunity to evaluate what good culture looks like and, if you have found any positives in remote collaboration, ensure those processes return tothe office with you.
 

 

 

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