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The Benefits

The Masters is designed to prepare professionals for increasingly strategic roles in internal communication and add business value in a rapidly changing global organisational environment.

The benefits of studying for the MA in Internal Communication Management include:


  • Adding immediate value by putting theory into practice in your – or your client’s - organisation
  • Developing your interpersonal and leadership skills and having impact at the highest level of the organisation
  • Developing your strategic thinking and evidence-based decision making
  • Gaining essential research and analytical skills to understand and adapt to rapidly changing business needs
  • Producing a valuable piece of tailored research for your organisation
  • Building a strong network of fellow strategic practitioners

By the end of the course, you will be equipped to:


  • Understand the complexities of workplace culture, the psychology of communication, and the implications for your communication practice
  • Develop, implement and evaluate internal communication strategies to meet rapidly changing organisational needs and build engagement
  • Forge leading edge approaches to communication to address the growth of technology and the radical breakdown of organisational boundaries
  • Influence and coach senior managers to ensure optimum communication that meets the needs of the future, and ensure effective leadership communication at all levels
  • Undertake in-depth organisational research to ensure a robust, evidence-based approach to communication interventions

Additional benefits:
+ Dedicated teaching team to guide you throughout your academic journey
+ Access to Solent’s academic library and other support services
+ Free IoIC membership for the duration of your studies, including all usual members benefits

What are the entry criteria for the Masters?

"Studying for and gaining my Masters degree gave me so much confidence, even my work colleagues noticed the difference.  I learned from experts and gained valuable insights and knowledge from my student peer group, plus there were so many practical takeaways I felt I could apply and make a difference in the workplace."
Joanna Hall, Communications Consultant, Afire Communications

  • 25th September 2020
    Over 380 internal communication professionals joined online on Friday 25th September for our first-ever virtual awards ceremony to celebrate the winners of the IoIC National Awards 2020. Our...
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  • 28th July 2020
    You are cordially invited to attend the Annual General Meeting (AGM) of the Institute of Internal Communication which will be held on Thursday 10 September at 1pm by Zoom.  This will...
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