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In today’s organisations leaders who want be seen as authentic and trustworthy need to get better at connecting with others, communicating with them personally rather than relying on professional communicators to do it for them.

Helping leaders to acknowledge their responsibility and optimise and develop these communication strengths calls for a different sort of relationship and new ways of working between leader and communicator.

IoIC has launched a one-day master class to be led by Sheila Hirst (pictured), principal at OmiliaHirst and with 25 years' experience in comms at SMEs and corporates, in London on 13th October.

Extensive research shows that adopting a coaching approach is the most powerful way of supporting people though change and communicators need to hone their skills in order to support their leaders in developing and sustaining this new way of working .

This master class is aimed at communication professionals who already have a good working relationship with their organisational leaders and have the mandate to help them become impactful communicators. It will benefit communicators who are keen to develop their coaching skills and who want to be seen as communication business partners.

Participants will leave the class with

  • A deeper understanding of the importance of why coaching is key to influence leader communication
  • Practical coaching models to take away and use
  • Confidence in their own ability to use a coaching approach
  • Practical ways of dealing with their real-life leadership challenges

Participants will explore

  • How and why adults learn and change; drawing on theories of adult learning and neuroscience.
  • When to coach and when not to – how to get permission to coach- ‘in the moment’
  • How to use simple coaching models
  • How to challenge respectfully – using incisive questions to draw out leaders’ understanding of follower motivation and need
  • How to employ the power of empathetic listening with all the senses

The class will be highly interactive, experiential and fun with the emphasis being on developing delegates’ own style and strengths in the context of real life examples. Participants will be encouraged to reflect throughout the session and work with real life challenges they bring.

Cost: IoIC members: £500+VAT, non-members: £670+VAT

More details, including how to book your place here
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