Home

About Us

Membership

Professional Development

Knowledge Hub

Events

Awards

Careers

Industry News
IoIC
 
 
 


Dan Smith, head of employee communication and engagement at Govia Thameslink Railway Limited (GTR), received a Fellowship from IoIC in 2021. In this Q&A, he shares what it means to him to be a Fellow, and why pursuing an MBA – though difficult – was the right choice for him. 


What does it mean to you to be an IoIC Fellow?

Well, I’m still convinced the panel had a momentary lapse in judgement when it came to me, but what a lovely accolade! I’ve been involved with the IoIC for some time now, be it through award entries or mentoring, so it’s quite something to achieve Fellow status.
 

How long have you been in the industry, and why have you chosen to stay in the industry for that long?

I’ve worked in PR, marketing and communications for over 15 years, but my first dedicated internal communications job was a maternity cover at Homebase in 2010. Shortly after, Virgin Atlantic beckoned and I’ve been in the travel and transport sector ever since. I’ve stayed in the industry, as communicators are in a privileged position in most organisations; we are often one of the first to know about something, and we have a real chance to influence it before it is published or rolled out.
 

What has been your biggest achievement with regards to your professional development (outside of becoming a Fellow)?

I foolishly thought it would be wise to study an MBA part-time while working full-time. I’m a glutton for punishment, but the truth is I like learning about areas outside of my natural habitat or remit.

The best communicators are business savvy and understand how an organisation works – the MBA certainly helps me with that. My manager at GTR is very supportive of continuing professional development, so I’m quite fortunate to be in this position.
 

What does IoIC need to do to support IC professionals through the challenges of re-entering the workplace/hybrid working?

Unbiased advice or research is very useful – the IoIC is very good at this. I recently read a paper on LinkedIn that cited stats and data claiming workers want to get back into the office and hybrid working wouldn’t last – and then I realised the paper was authored by someone who had a vested interest in creative office spaces in city centres. I mean, come on…


Read our Q&As with our other recently appointed Fellows: Heather Armond and Zoe Shaughnessy
 

 

  • 28th June 2022
    Head of membership at CIPD and former IoIC board member Oli Howard has recently joined our impressive list of internal communicators who have received Fellowships. Here, he shares some valuable...
  • 21st June 2022
    Our latest IoIC Fellow Joanna Parsons, head of internal communications & culture with teamwork, discusses overcoming a case of imposter syndrome, being a “silo surfer” and the impact...
  • 14th June 2022
    After over 20 years of working in internal comms, Jo Bland, head of strategic engagement and internal communications at NHS Digital, has received a Fellowship in the profession. She tells us why...
Resources & Guides

Latest Jobs

Our Sponsors

Room Booking

Thanks for staying with us! Please fill out the form below and our staff will be in contact with your shortly. The see all of our room options please visit the link below.
See All Rooms