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The cream of the UK’s internal communication profession were recognised as the winners of the IoIC Awards 2016 were announced at the historic Shakespeare’s Globe Theatre in London.

Hundreds of communicators and guests gathered at the historic venue to celebrate and recognise the best in the business at Europe’s oldest awards for the industry.
Institute chief executive Jennifer Sproul said the awards had been running for 62 years and the event was designed to “celebrate the good – and the downright amazing – in internal communication today.”
The Gold Award winners – the ‘crème de la crème’ – were the pinnacle of the evening and these three top trophies went to the British Heart Foundation/Wardour Communications (Print), HSBC (Digital) and Reward Gateway (Campaign).
As well as the 36 class winners, announced at the venue by ‘the voice behind the Lottery numbers’ Alan Dedicoat, many more entries received Awards of Excellence. IoIC awards chair Justine Stevenson said: “This year’s entries were of an incredibly high standard. Class winners and award of excellence winners can truly celebrate ‘greatness’ and be proud of their achievement.”

The IoIC Awards 2016 - winners


Gold Awards

HSBC Now: Raj’s Story for HSBC by HSBC
Project Solar for Reward Gateway by Reward Gateway
Heart Matters for the British Heart Foundation by Wardour Communications


Best Single Campaign
Project Solar for Reward Gateway by Reward Gateway
Best Ongoing Campaign
The Big Picture for Commercial Banking by Kate Mitchell and Chris Underwood
Best Financial/Corporate Communication
RBS Determined To Make A Difference for RBS by The Team Brand Communications Consultants
Best Operational Communication
Your Benefits for Britvic by Gatehouse


Most Innovative Use of Media
Mobile App, Leaderboard for Visa Europe by Internal Comms Team, Visa Europe
Game Changer
HSBC Now: Raj’s Story for HSBC by HSBC Global Content & Employee Digital Platforms


Feature-led Magazine (up to four issues a year)
Wild About for The Zoological Society of London by Think
Feature-led Magazine (more than four issues a year)
Heart Matters for The British Heart Foundation by Wardour Communications
News Magazine (up to four issues a year)
My Time (Winter 2015) for Housing & Care 21 by Housing & Care 21 and Sequel Group
News Magazine (more than four issues a year)
Powerlines for Western Power Distribution by Western Power Distribution and communique writing and design
The Patch for National Grid by Sonder
Membership Publication
Heart Matters for The British Heart Foundation by Wardour Communications
Special Publication
Sequel Trends 2016 for Sequel Group by Sequel Group
New Publication
The Place for Marston’s by 44 Communications
Relaunched Publication
Be Healthy for Benenden by Think

Digital Media

Barclays Now for Barclays by Channel Effectiveness Team
The Source for SAB Miller by Group Communications and Reputation Team
Pulse for KPMG by AB Publishing Limited
Intouch App for Premier Inn by Headlines
Video (DVD/Webcast/TV)
The Big Red Sofa for HomeServe Membership Ltd by the Internal Communications Team
New Channel
Transforming PwC’s UK Internal Digital Channels for PwC UK by PwC UK Internal Communication Team
Integrated Media
One for Post Office by AB Publishing Limited


The Story Of An Idea for Aon by Big Rock
Feature-led Magazine
Re: for Norton Rose Fulbright by Norton Rose Fulbright
News-led Magazine
Fusion for Hitachi Rail Europe by AB Publishing Limited
Countryside Voice for The Campaign to Protect Rural England by Think
Integrated Media
RBS Determined To Make A Difference for RBS by The Team Brand Communications Consultants
PepsiCo ‘Pursue Positive’ for PepsiCo by Jaxzyn & PepsiCo EHS

Writing and Imagery

Outside In – Behind Closed Doors for Royal Bank of Scotland by RBS and beetroot
News or Event
We’re News for News UK by Neal Harrington
News or Event Image
Pursuit Magazine: Edge of the Earth for The De Beers Group of Companies by Sunday
Illustration/Graphic/Infographic/Conceptual Image
Our Amazing Journey for Virgin Trains by Gatehouse


Live Event: Internal
YamChams: Secret Mission for Community Integrated Care’s Internal Communications
Live Event: Stakeholder/Membership
Thanks A Million Day for The Prince’s Trust by Lianne Williams and Lily Kendall

Team Awards

Best In-house Team
Community Integrated Care’s Internal Communications Team
Best Agency
Synergy Creative

View the IoIC Awards Winners Book, to see more about the winners and what the judges said. 

View all the official pictures from the evening here
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