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The latest IoIC Fellows have been announced, with 12 experts joining the elite group of professionals judged to have made a significant contribution to the internal comms profession.

Adding FIIC to their names are: Colin Archer, Martin Deakin, Helen Deverell, Fionnuala Dowie, Sarah Edwards, Ruth Findlay, Victoria Fletcher, Susan Mallinder, Catherine Power, Rachel Royall, Nick Terry and Sarah-Jane Wakefield. 

IoIC Fellows have vast experience in internal comms, having been responsible for either a significant portfolio of IC projects or delivering IC education and training, or they have a reputation as an expert in a specific area.

The accreditation is highly respected within the sector and is a notable addition to any CV.

If you are interested in nominating yourself to be a Fellow, visit our Fellowship page for more information. The deadline for the next round of applications is 30 April 2019.


Colin Archer, group head of internal communications, Imperial Tobacco

Colin is an award-winning communications leader with a proven track record and nearly 20 years of operational and strategic experience in designing and delivering change, people, communication, and engagement plans for leading organisations.

In his current role, Colin (pictured with IoIC chief executive Jennifer Sproul) is responsible for the creation and delivery of Imperial’s internal communications strategy, as well as delivering the channels and mechanisms to support it.

He has worked in a range of sectors, from utilities and financial services, to consumer services and FMCG. His previous roles include head of internal communication for both the Co-op Group and Experian.

Colin is also the director for the IoIC’s South West region.

Martin Deakin, internal communication consultant

Martin puts employee engagement at the centre of the strategies and tactics he devises. His last assignment with the Education Council of Aotearoa in New Zealand saw him supporting a transformation programme that was both bilingual and bicultural, calling on the rich Maori world view and language as inspiration.

Previously, Martin (pictured with IoIC president Suzanne Peck) created an internal comms function from scratch at Study Group, working closely with global colleagues.

From 2001 to 2012, he worked as a freelance consultant on internal communications and engagement. In 2014, he trained to become a PROSCI accredited practitioner, a change management methodology that he says works harmoniously alongside change and internal communications.

Helen Deverell, director, Helen Deverell Communications

Helen has been an internal communicator for 10 years. In that time, she is proud to have played a part in transforming the perception of our profession from purely messaging and channels to providing strategic advice.

Helen has blogged about internal communication since 2011, volunteered as a committee member for CIPR Inside for three years (and contributed to its CEO research report), spoken at conferences, written thought leadership pieces, judged awards for IoIC and FEIEA, and been a key part of IoIC’s annual conference organising committee for seven years.

Having worked both in agencies and in-house communication roles, Helen set up her own business in 2016 working with a range of clients. She recently achieved a Specialist Internal Communication Diploma from PR Academy.

Fionnuala Dowie, head of internal communications, Royal London Group

Fionnuala joined Royal London at the start of a significant business transformation and led the communications for a large-scale employee consultation on pensions and management restructure. She also delivered a new suite of leadership communications, including an online portal, social media channels, capability training and briefing materials.

Before that, she spent a number of years driving communications at RBS.

She has been an active IoIC Scotland committee member, organiser and speaker. She is a member of the Chartered Institute of Marketing and is dedicated to continuous professional development, as indicated by her success in achieving an MBA, CIM Diploma and MA with honours.

Sarah Edwards, founder and director, Fabrica Group

Sarah has been responsible for internal communication and engagement for multi-national businesses across the aerospace and defence, energy and luxury automotive sectors since 2001, including head of change management, engagement and dialogue at Bentley Motors.

In 2017, she founded and established Fabrica Group, a consultancy that helps businesses make the connection between engaged and empowered employees and commercial success. Sarah is a member of the CIPR, IoIC, and CIPD

Ruth Findlay, head of internal communications, Scottish Water

Ruth has 20 years’ experience of working in internal communications and, over the last few, has completely restructured the internal communications function at Scottish Water. 

She structured the new team around three key areas – strategic business partnering, change communications and communications delivery. Scottish Water has seen a year-on-year increase of employee engagement levels, a key part of which has been the ability to evolve and engage through multiple channels. 

Ruth is a member of both the Chartered Institute of Public Relations and the Chartered Institute of Bankers in Scotland.

Victoria Fletcher, head of group people communications, Marston’s PLC

Vicky joined Marston’s in 2015, establishing a team of four people to create and curate internal communication, and developed an engagement strategy for 14,500 employees.

She’s since developed Marston’s employee value proposition, communicated the company’s first ever vision, mission and values, and established a range of channels to connect and collaborate across 1,700 sites and locations.

Vicky has over 20 years’ experience in senior internal and external communications, is a Certified Member of IoIC, a member of the IoIC central team and acts as a professional mentor on behalf of IoIC.

Susan Mallinder, IC consultant

Susan is a communications professional who has led and delivered strategic communications for 18 years. She is currently working on a transformation programme for the merger of Standard Life and Aberdeen Asset Management, developing the communication plan and messages.

In other roles, she’s created IC functions, partnered business areas and delivered large-scale change programmes. Her main driver has always been to build great teams.

Susan is a board member of Thriving Survivors, a new survivor-led charity, and has been a committee member of IoIC Scotland for five years, as well as attending courses, assessing student work, delivering presentations and raising awareness about IoIC.


Cathy Power, global internal communications manager, Experian

Cathy has been with Experian since 2011, first as internal communications channel & planning manager for UK & Ireland and then as global internal communications manager.

She is responsible for the strategic development and delivery of communications for Experian’s global technology team and is a communications business partner to the global CIO as well as the UK&I CIO.

Cathy was responsible for the UK&I’s first internal communications survey and stakeholder communication, from which she shaped style guides and communications channels. A survey two years later saw year-on-year engagement scores rise between 13 and 17 per cent, winning Cathy’s team the IoIC best in-house team award.

In 2013, Cathy co-founded the East Midlands Internal Communication Professionals Network, which now has over 100 members from across the region and meets quarterly. She has been an IoIC member since the 1990s and served as a Central Region committee member.

Rachel Royall, director of communications, NHS Digital

Rachel is a board-level director with experience in the NHS, central government and local authority. Her areas of expertise include leadership, communication, engagement, transformation, strategy and diversity.

She is also chair of the Government Healthcare Communications Board, the NHS Digital Women’s network lead, and a lecturer on leadership and communication.

Rachel was named in PR Week’s 2018 power list as the top female director of communications in the public sector and has served the IOIC as a member, conference speaker and awards judge.

Nick Terry, founding partner, 20-20 Engagement

Nick is an experienced, people-centric business leader with strong change communication skills. He is a founding partner of 20-20 Engagement, an event, trust and leadership communication consultancy. Before that, he was a founding partner of communications and live event company Top Banana.

In the past three years, Nick has commissioned and carried out research on the issue of trust, first working with the University of Westminster on a white paper and then with CMI to develop and design an original research piece.

Sarah-Jane Wakefield, global head, internal communications, Standard Chartered Bank

Sarah has worked in communications environments for 19 years, with the last six spent exclusively in internal communication, supporting organisational change and cultural transformation. Responsibilities have included the launch and roll-out of new organisational structures, a new purpose, valued behaviours, employee value proposition and community engagement programmes.

Previous roles have seen her lead on communication and engagement, supporting the transition of new leadership, including the governor of the Bank of England, two chancellors at HM Treasury and a CEO and chair at Standard Chartered.

Sarah-Jane is an accredited CIPR practitioner and judge for the CIPR, and has an MBA in communications and leadership.







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