Industry News

Three internal communications experts have been appointed to the IoIC board for a three-year term. 

From a shortlist of exceptional candidates, IoIC members nominated Kate Jones, head of communications and corporate affairs at Tarmac, to be reappointed to the board, while Caroline Waddams, internal communications manager for Capgemini, and Andy Holt, group managing director at Words & Pictures join the board for the first time.
 
All board members will have responsibility for a specific portfolio to support the delivery of all IoIC activities. We asked Caroline, Andy and Kate for their thoughts on being part of the board and the role they can play in helping develop the IC profession.
 
 
What does it mean to you to be joining the IoIC board
 
Caroline (left): I am delighted and honoured to have been appointed by our members. I am really excited about the future and am looking forward to working with my fellow board members.
 
Andy:I’m really pleased. For me, as regional director for the North, getting involved and contributing at a national level is the next step. I want to ensure that the regions continue to have a voice on the board and play their part in helping to shape our national strategy while promoting the profession and driving excellence.
 
 
What do you hope to gain over the next three years as a board member?

Caroline: Being on the board will expose me to a huge wealth of experience and widen my professional network. I want to use my time over the next three years tapping into all that knowledge and best practice – not only for myself but also for my team and the wider UK internal comms team at Capgemini.

Andy (left): I’ve been a board director in my day-to-day job for over 20 years in the corporate world, as part of Words & Pictures, so it will be interesting to take part in board-level discussions and decision-making for a not-for-profit organisation, which will add a fresh perspective.

 
Kate, is there anything you are particularly proud of in your last three years on the board?

Kate:
I've been lucky enough to have done a few three-year stints now. In these most recent three years, I've really enjoyed being part of the pitch team to select our new communications partner. Bringing back a magazine, especially such a fantastic one as Voice, has been a great member benefit.

I've really enjoyed representing IoIC at events and in articles – that's been great for my confidence. I'm also always learning from my board colleagues on what's working well for them, and can bring those ideas back into my day job.

 
What would you like to see the IC profession achieve over the next three years?

Andy: I’d like to see IC having a far bigger stake and role in the strategic decision-making in organisations. As Brexit day approaches, managing the change through effective engagement and communication will be paramount and IC may well come under pressure if the economy goes south.

However, this period could also be a potential golden age of IC, if it can take centre stage in managing the change and keeping employees engaged and on board throughout.

Kate (left): I'd like to see IC practitioners start or strengthen relationships with our HR colleagues. Employee engagement is very much shared territory and, as organisations become more purpose-led and much more 'human' - aware of the need to value people as individuals -  it's something we are well-placed to enable.


What excites you most about the way IoIC is developing?

Caroline: The IoIC is continually developing to meet the needs of the profession and its members. For me, the recent launch of FutureNet is a great example of the forward thinking of the Institute.

 
How do you think IoIC can promote the work of members and the profession to wider business?

Caroline: Through career fairs, industrial work placements and work experience opportunities with local schools. At Capgemini, we have strong links with local schools and regularly have work experience students work alongside the internal comms team; many of them are not aware they could have a career in internal comms.

Kate: I think we can bring the conversation to bodies like the Institute of Directors or Chambers of Commerce, and show the value that engagement can drive for businesses.

Andy: I’ve always viewed IoIC as the first choice organisation uniquely qualified to represent the interests of the internal communicator community. That’s a message we need to continue to work on, building profile at both a national and regional level and increasing membership. Ultimately, it’s about relevance, promoting excellence and representing our members interests.

 
Outside of internal comms, what are your interests?
 
CarolineMy passions are the countryside, reading – I have at least two books on the go – and horses!
 
AndyOn a down-to-earth level – literally – I keep myself grounded by growing lots of fruit and veg with my wife on our allotment.
 
KateI'm part of a choir that takes pop and rock songs and recreates them with a full orchestra. I suppose it’s the same as my passions at work, in communication – helping people sing from the same songsheet and find their voice.
 
 
 
 
 

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