IoIC Live will look at how conversations are changing conservation.Natural England is doing change the messy, but trusted, way – by turning strategic direction and change ambition into a compelling story that people can discuss and debate in conversation with colleagues.
Shiona Adamson (left) and Stefan Terry will be sharing the highs and lows of the steps that the government's conservation adviser has taken to ‘do’ change in a bottom-up style.
At next month’s IoIC conference in Bristol, delegates can learn the principles of the Natural England engagement approach and how the organisation developed the story that would engage its employees, for better or for worse.
Shiona is head of internal communication at Natural England. Her career spans both the public and private sector in communication roles for the Sydney Olympics in 2000, HMRC, Hill & Knowlton, Arts Council England, Hewlett Packard and Microsoft. As chair of the Arms Length Body Heads of IC network, Shiona champions best practice communications among 40 professionals in the field and is passionate about the power of storytelling to connect employees to organisational goals.
Stefan is strategy director and founder of Undivided, an agency dedicated to creating brands that build a deeper connection between the people who make, serve and sell and the people who use, support and buy and sell and the people who use, support and buy.
Join us at IoIC Live in May and hear from Shiona and Stefan, as well as thought-provoking insight and practical tips for the workplace from other industry experts.
This year’s event, one of the most important on the internal comms calendar, looks at how practitioners can make IC the beating heart of the organisation.
To convince and engage at all levels, internal comms teams need sharp skills, an arsenal of tools, and confidence to deliver what’s best for their audiences and organisations. This year, IoIC Live17 focuses on the core skills that IC professionals need to demonstrate each and every day.
Read more about IoIC Live and book your place now.