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IoIC Webinar: Putting dialogue at the heart of internal communication

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Event Date
17th Apr 2018
2:00 pm - 3:00 pm
Standard Price
£10.00 + VAT
Members Price


Registration for this event is now closed.  The webinar will be recorded so look out on the IoIC website. 

Internal communication has fundamentally changed over recent decades. It is now multi-directional, more conversational, and increasingly transparent.  Leaders need to be effective communicators themselves in order to connect employees to the business goals, by building a dialogue that engages employees, making them feel valued, motivated and invested in their organisation.  

In this webinar you will hear from internal communication author David Cowan about the core ideas of why dialogue between leaders and employees matters. David will be talking about his effective communication tool, the Dialogue Box, and how it can help companies explore more thoroughly the kind of conversations they need to have with employees to address internal and cultural challenges; helping transform organisations into open and transparent communities to ensure workforces are committed to the overall business vision.  

Key Takeaways:
  • Learn about the core ideas of why dialogue matters, understanding the concept of “infusion” instead of “cascade"
  • Understand the dynamics of change and how employees contribute.
  • How to unearth the real story among employees and find the right basis for a dialogue.
  • Learn how the Dialogue Box can work to help build dialogue as a core activity of internal communication.

About David Cowan:
Dr David Cowan is an author and a visiting scholar in the Communications Department at Boston College, USA. Over his career he has worked with a variety of clients, including SABIC, Honeywell Aerospace, SAP, Saudi Aramco, Hewlett-Packard, and has taught the Dialogue Box to over six hundred participants in America, Britain, China, Netherlands, India, Saudi Arabia, Singapore, and South Korea. David Cowan is the author of Strategic Internal Communication – How to Build Employee Engagement and Performance.
David Cowan is former Global Head of Internal Communications at ArcelorMittal and has also worked at the World Bank as a finance and technology journalist. He holds degrees from the University of Oxford and the University of St. Andrews, where he earned his PhD.
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