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Resources & Guides


The resources, guides and case studies in this section have been produced by the IoIC, Institute members or winners of the IoIC Annual Awards.

They are available to members to help build knowledge and skill in internal communication.



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Bitesize: How to use stories to humanize the workplace
member onlyIOIC Member Only

Published: Thursday, 23 June 2022 15:35
Bitesize: How to use stories to humanize the workplace In this Bitesize, we were joined by Beatrice Ngalula Kabutakapua, Business Storytelling Coach - a practical workshop for internal communications professionals to work on how you can humanize yours and the company's communication while using stories. The session covered: Why should humanising workplace…

Ethical Guidance

Published: Wednesday, 08 June 2022 09:13
The IoIC's ethics guide has been created to further support the professional standards of internal communication by focussing on our ethical practice, setting out the principles and giving advice for making ethical decisions. Ethical values provide the moral compass by which we practice and help our organisations make decisions, acting…

Factsheet: Neuroscience
member onlyIOIC Member Only

Published: Monday, 06 June 2022 09:11
What's the factsheet about?   Recent investment in neuroscience and a commitment to understanding more than ever before about how we as humans function, is bringing fresh new insightsinto the workplace. The factsheet will outline some of these insights and the implications for our approach to IC and employee engagement.…

Webinar: Storytelling and Change
member onlyIOIC Member Only

Published: Thursday, 19 May 2022 09:21
Webinar: Storytelling and Change On this webinar, Mark Dollins, author of the new book, Engaging Employees Through Strategic Communication, shared insights on the growing needs for change communications skills, and the connection to clear, compelling narratives. Having led employee communications for companies like PepsiCo, DuPont, Accenture and Quaker Oats, Mark…
Webinar: Optimal internal communication strategy: Leveraging and scaling video content in your intranet In this webinar, we were joined by LumApps experts Blaise Kremer, Product Manager for Video, and Thierry Moncoutié, Senior Product Marketing Manager, to learn: The key results of an exclusive LumApps survey of over 3,000 employees in…

Bitesize: Holding the Zoom Room
member onlyIOIC Member Only

Published: Monday, 09 May 2022 10:16
Bitesize: Holding the Zoom Room In this Bitesize, John Young, a former BBC TV presenter and reporter, revealed how TV news journalists grab the attention down a lens — how they hold that attention — and how their broadcasts always end bang on time. John gave us his Takeaway Toolkit…

Webinar: Creating a Buzz about Co-operative Bank’s Intranet
member onlyIOIC Member Only

Published: Friday, 29 April 2022 12:12
Webinar: Creating a Buzz about Co-operative Bank’s Intranet In this webinar, we where joined by Laura Jones, Intranet Manager at The Co-operative Bank who shared how the leading ethical bank launched a new intranet to 3,500 staff and then used it to support the organization’s transition to hybrid working.  Before The Co-operative Bank…

Case study: IoIC Awards 2021 - Best Engagement Programme
member onlyIOIC Member Only

Published: Wednesday, 20 April 2022 14:26
Crowdsourcing proves effective in gathering ideas to help respond to challenges   Award: Best Engagement Programme Winner: Now & Next: Engaging employees during challenging times for AstraZeneca by Ruder Finn UK   Background AstraZeneca’s 75,000* employees are based across more than 100 countries and speak many different languages. Some are…

Case study: IoIC Awards 2021 - Best New Channel
member onlyIOIC Member Only

Published: Thursday, 07 April 2022 11:31
Creating an interactive channel that brings messages and content to life Award: Best new channel Award winner: London Ambulance Service LAS TV Live for and by London Ambulance Service Background London Ambulance Service is home to the largest ambulance service within the UK. Its crews go to more than 6,000…

Retaining Critical Knowledge
member onlyIOIC Member Only

Published: Wednesday, 30 March 2022 15:48
The knowledge people hold about how best to do their jobs is a point of perplexity for organisations. It’s estimated that 80% of what people know about their daily responsibilities is held within their heads. It’s mostly undocumented because, in the fast-moving landscapes of the 2020s, work is constantly changing.…
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  • 28th June 2022
    Head of membership at CIPD and former IoIC board member Oli Howard has recently joined our impressive list of internal communicators who have received Fellowships. Here, he shares some valuable...
  • 21st June 2022
    Our latest IoIC Fellow Joanna Parsons, head of internal communications & culture with teamwork, discusses overcoming a case of imposter syndrome, being a “silo surfer” and the impact...
  • 14th June 2022
    After over 20 years of working in internal comms, Jo Bland, head of strategic engagement and internal communications at NHS Digital, has received a Fellowship in the profession. She tells us why...
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