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Measurement & Evaluation for Internal Communication: Virtual Learning - Fully Booked!

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Event Starts
9:00 am on 7th Jul 2020
Event Ends
12:30 pm on 8th Jul 2020
Standard Price
£350.00 + VAT
Members Price
£280.00 + VAT

Joanna Hall



Delivered by Joanna Hall of Afire Consulting, this virtual training course will expand on the knowledge, tips and best practice shared in Joanna's Making internal communication measurement easy webinar and will equip internal communicators with the confidence to not only know what to measure and how to measure it, but also the ways in which they can use data to demonstrate the positive impact that internal communication is having on their organisation. 

Reaching beyond the basics, this course on effective measurement and evaluation will be interactive and practical to truly boost your measurement capability.


The course will show you how to

  • Measure your communications using a simple framework that is scalable
  • Plan and align your measurement approach with your organisation's overall strategy
  • Define the right measures and metrics to monitor and demonstrate the impact of your communication efforts and channels
  • Avoid and overcome challenges around the measurement of communications
  • Analyse and evaluate your measurement data robustly
  • Influence others using your data and insights


The course will be interactive and leverage the knowledge and experiences of your fellow delegates to help:

  • Build your knowledge, skills and confidence in effective measurement and evaluation
  • Equip you with a toolkit of ideas, best practices, approaches and frameworks


Working together over two morning sessions, you will experience a dynamic mix of teaching, group discussions, small group and personal activity work using the power of virtual technology. To get the most out of the first session, some reflection will be required and a group mastermind will kick start morning two.


About the trainer

Joanna Hall has a wealth of experience in internal communication, leadership, wellbeing and culture.  She is passionate about making businesses happier and more successful places to be through the power of great communication. Jo is an advocate of making working environments feel inclusive, collaborative and supportive and she brings this approach to all of her workshops, ensuring delegates learn through a positive, involving experience.


Please note our training terms and conditions before booking your place.

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