
- Webinar: Storytelling and Change Written on Thursday, 19 May 2022 09:21
- Optimal internal communication strategy: Leveraging and scaling video content in your intranet Written on Thursday, 12 May 2022 11:04
Deborah Hulme
Neuroscience is revealing how behaviour originates in the brain. This knowledge gives communication and engagement practitioners a deeper and clearer understanding of how to support teams, drive engagement and enable effective change.
The learning from our colleagues in the science community is shining a light on how behaviour and mindset matters, how the right environments create the best ideas and how language, consistency and emotion all play a leading role. As communication practitioners, we now have the evidence to support what we have always instinctively understood.
This virtual masterclass is delivered over two half day sessions which run on consecutive weeks with the opportunity for practical application, feedback and reflection. It is designed to introduce communication practitioners to the principles of neuroscience explaining how the brain operates and what helps and hinders successful engagement during change.
Delegates also have the option to attend a follow-up session to further their knowledge, Communication that Speaks to Emotion.
At the end of the course, participants will:
All participants will also gain:
Please note that we use Zoom for our online courses. Please ensure that you are able to access this system where you are based before booking your place. All times are in BST.
The Neuroscience Masterclass is run by Deborah Hulme, a Fellow of the IoIC and founder of Minerva Engagement, specialists in applied neuroscience for high performance and wellbeing. Deborah is a thought-leader and practitioner in neuroleadership and employee engagement and has over 20 years' experience shaping and delivering complex change and engagement programmes.
“A complex subject presented in an easy to understand way with concrete examples to bring it to life.”
“The subject matter is complex but the course sticks to the core principles of neuroscience where it is relevant to us as professional communicators.”
“Lots of tips and ideas alongside case studies and shared experiences that I can learn from and reflect on in my role. I’ve really enjoyed it, thank you!”
“Good content and examples explained in an easy to understand way. This session was hugely relevant and will definitely help me in my role - highly recommended!”
“Thoroughly enjoyed the course – the presenter kept us engaged throughout the day. While I had heard some of the science before it was good to consolidate it with a particular focus on what that means for us as communicators.”
Please note our training terms and conditions before booking your place.