05 Mar 2025

Ask the experts: How do I talk internally about negative external press?

Even the smoothest-running, most positive companies experience the odd reputational bump in the road: a press article throwing shade on a senior leader; social media comments from a disgruntled employee; poor product reviews… It’s not quite a crisis, but it can be a distraction. Here, four experts offer their thoughts on talking to employees about negative press.

You must be an IoIC member to view the resource. Please become a member to access the resource.

×

IoIC Awards 2026

Find out everything you need to know with our entry guidance including top tips to help your submission stand out. Early Bird Entries must be submitted by 11.59pm on Friday 13 February and Standard Entries submitted by 11.59pm on Friday 17 April.

Check out the entry guidance for the IoIC Awards 2026

×

Latest Podcast: Nurturing inclusive work cultures

In this bonus episode of season 14, Jen, Dom and Cat are interviewed by IoIC board member and fellow Joe Salmon. Together they discuss the factors driving change for internal communication and ways in which internal communicators can prepare for an altogether exciting future.

 

Listen to latest podcast