The first IC Index analysis to test whether personality changes how internal communication lands. It does.
The IC Index 2026 asked 5,000 UK employees about their communication experience at work. This companion report goes back to the same data and asks a question the Index has not asked before: does the same message land differently depending on who is receiving it, and personality may be one reason why.
The research was conducted with our long-standing partner Ipsos Karian and Box, whose analysis underpins the whole IC Index series.
For this edition we are delighted to have worked with The Introvert Space, founded by Richard Etienne, who bring deep expertise in how introverts experience the workplace and what it takes for them to feel seen, heard and valued. Their perspective runs through every finding in this report.
If you're not an IOIC member, please fill in your contact details to receive the report direct in your mailbox.
Respondents placed themselves on a scale from strongly introverted to strongly extroverted, based on where they get their energy and how they prefer to engage. This is self-description, not a formal assessment.
of the UK workforce describe themselves as introverted
Some of the findings from the full IC Index 2026: Personality at work analysis.
Extroverts reported a more positive experience than introverts across every question in the survey, with gaps ranging from 8 to 22 points.
Extroverts feel valued through leadership visibility and manager contact; introverts feel valued through relevance and clarity.
Extroverts make up a quarter of the UK workforce but account for close to half of senior leaders.
Only 36% of introverts see people like themselves featured in internal communication, compared with 53% of extroverts.
Introverts are less likely to use most feedback channels. The annual staff survey is the exception, where participation is balanced.
The Introvert Space's P.A.U.S.E. model gives communicators five practical questions to reach a wider range of contributors.
Join us for fresh thinking on personality and workplace culture, and what it means for building an inclusive internal communication strategy.
Please accept {{cookieConsents}} cookies to view this content