The way we talk around here with Gill Ereaut

For all that’s written about the impact of culture on business performance, it remains a nebulous concept that many find hard to define. It’s perhaps this lack of understanding that causes transformation programmes to fail. In essence, culture is the intricate web of shared meaning that exists within groups of people. But what is it shaped by and how can it be measured? In this episode, Cat, Jen and Dom are joined by the co-founder of Linguistic Landscapes, Gill Ereaut. Gill’s 2025 book, The Way We Talk Around Here explores the way the words and language used in work settings can be analysed to reveal key insights about culture.

01 Apr 2026

Highly commended in the 2025 Business Book Awards, The Way We Talk Around Here offers a treasure trove for internal communicators. It examines the intricate interplay between culture and language, showcasing how the forensic analysis of language and discourse can accelerate organisational performance.  

In this episode, Jen, Dom and Cat chat with Gill to learn about her work and what she has learned about how the choice of language – both written and spoken – go on to shape and underpin culture. Understanding the relationship between language and culture is a superpower to be leveraged by internal communicators seeking to deliver strategic impact.

 

 

S15, E6 – The way we talk around here with Gill Ereaut

About Gill Ereaut

Gill Ereaut is a researcher, author, speaker and organisational consultant.  She founded the consultancy Linguistic Landscapes in 2002, pioneering the application of language sciences to real organisational issues. 

Her book "The Way We Talk Around Here: How your organization's culture shows up in your language and why it matters" is an Amazon No.1 Bestseller, was Highly Commended in the 'People, Culture and Management' category of the Business Book Awards 2025, and won in the 'Stories and Conversations' category of The Change Ninja Book Awards 2025.

She holds degrees in Psychology and Contemporary Cultural Processes and has amassed more than 40 years’ experience in business consulting. She remains insatiably curious about organisations and language and the effects they have on each other.

She lives in Oxford, UK with an oversized whippet and (probably) too many books.

 

Find Gill on LinkedIn: https://www.linkedin.com/in/gillereaut/

Linguistic Landscapes website: https://linguisticlandscapes.com/

Get the book: https://www.waterstones.com/book/the-way-we-talk-around-here/gill-ereaut/9781788604840