AI and the future of internal communication

Here at the IoIC, we’ve been aware of the looming impact of emergent technologies on employee experience since we prioritised the future of work as an area of ongoing study and analysis. If you’re to do your best work as internal communicators, it’s incumbent on us as a membership body to keep abreast of the factors influencing employee engagement and performance.

AI and the future of internal communication

Since starting our mission to better understand the future of work, we’ve learned more about the potential for new technologies to disrupt and transform jobs, organisational design and, indeed, entire sectors and industries. Some of our IoIC Festival keynotes have addressed the likely impact of AI on internal communication.

As a membership community, it’s essential we help you stay informed and educated.

In spring 2023, we recognised the urgent need to unravel the impact of AI. We listened as members told us they wanted to better understand the risks and opportunities so they can deliver enhanced strategic value to their C-suite colleagues.

In June, we commissioned a specialist partner to facilitate an inaugural roundtable discussion. Its purpose was to discuss what AI means for internal communication right now and to better understand current thinking around viable approaches. We also wanted to surface the concerns people and organisations have about these new technologies.

Facilitated by development agency MKAI, we invited a select group of those operating at the highest levels of internal comms, across a range of sectors and industries, to share their hopes and fears in the age of AI.

This white paper attempts to address those perspectives.

In such a fast-moving landscape, it’s not yet possible to present absolute answers to the big questions surrounding AI. On the other hand, it’s entirely feasible to set out the questions we currently have in order to collectively address them over the coming weeks and months. Let’s bear in mind that many more questions will arise as we progress, as long as we all remain open to learning and seeing our operating contexts as objectively as we can.

To this end, we present this white paper as a living document – something we can continuously edit and update as events unfold. For us, this will be a key feature of the future of work.

Rather than present evidence-based practice after the fact, our preferred modus operandi is to present “live” analysis, spotlighting risks and opportunities and working with members “out-loud” to share key learnings as they emerge.