#IChoseIC Campaign

Building the future of the internal communication profession and driving awareness of IC as a career of choice

The IoIC is on an important mission to raise awareness of internal communication as a career of choice and shift the narrative from 'I fell into IC' to 'I chose IC'. 

What is #IChoseIC?

We believe that internal communication is not only a highly rewarding profession, but one which is integral for the performance of organisations, the quality of working lives, and the success of society overall. 

Internal communication has come a long way, but we must make sure the profession keeps getting stronger.

Through the #IChoseIC campaign we seek to attract talent into internal communication and create a profession which is sustainable, innovative and fit for the future. 



#IChoseIC Series

Hear from professionals about their career journeys and what it's like to work in the world of internal communication. 

More IC Career Stories


#IChoseIC Out and About

Here are a few highlights from a variety of our recent activities.

Jennifer Sproul & Laura Colantuono

Jennifer Sproul & Laura Colantuono

Thoughts on speaking at LSE

Laura Colantuono, #IChoseIC Ambassador
Jennifer Sproul and Laura Colantuono

Jennifer Sproul and Laura Colantuono

Delivering an IC Skills Seminar for students at LSE

Stacy Gibbs

Stacy Gibbs

#IChose Ambassador speaking at a Careers in PR & Communications Event at Strathclyde University

Are you interested in becoming an #IChoseIC Ambassador?

In order to reach as many people as possible and spread the #IChoseIC message, we are always looking for members to become #IChoseIC Ambassadors.

If you're passionate about your profession and want to use that passion to encourage others to consider a career in internal communication why not get involved and apply today?

Find out more and apply today

Thank you to the following institutions which have already engaged with the #IChoseIC campaign and supported us to raise awareness of the internal communcation profession