Training

In this one-day workshop, you’ll learn how to integrate AI into your professional IC toolkit, transforming the way you create internal communications. From campaign and event planning, data analysis to multimedia content creation and more, we’ll guide you through every step, helping you work smarter, effectively and with more creativity. During the course you'll have the opportunity to interact and actively participate in the live demos of the tools to become an AI-savvy editor and a skilled AI prompt engineer, so you can move your craft and art of internal communication to the next level.

This highly interactive course split over two session explores both quantitative and qualitative research methods, looking at what you need to measure and what methods to use. It will provide guidance on best practice surveys and polls and research techniques to support your measurement, and how to create compelling dashboards to share your outcomes and insights with your stakeholders. The course aims to build confidence around understanding and using data, particularly when giving strategic advice and influencing stakeholders.

Most suitable for internal communicators responsible for IC delivery and planning, this one-day course will show you how to move beyond data, facts and information by harnessing the power of storytelling - a proven technique which can have a dramatic impact on the way you, your team and company communicate and share information.

This virtual training course, led by Jo Hall, will equip internal communicators with the confidence to know what to measure and how to measure it and how to make good data-driven decisions and recommendations. The course will also provide ways in which relevant data can be used to demonstrate the positive impact and value that internal communication adds to their organisation. Reaching beyond the basics, this course on effective measurement and evaluation will be interactive and practical to truly boost your measurement capability and credibility.

From change programmes to strategic narrative, internal communicators are being called upon to take a more strategic approach to writing. This interactive workshop will equip delegates with the techniques and knowledge they need to write at a strategic level and to have real business impact. This course is ideal for internal communicators who have either taken the Writing Skills for the Internal Communication Professional course or who are at a manager level or above.

The course - split over two highly interactive sessions - will provide attendees with the knowledge and skills they need to steer through the strategic maze and deliver clear, concise and strategic communications. The course will equip participants with the understanding and tools they need to convert strategy into communications actions; play a role in strategy formulation and development; and the ability to prepare and implement their own communications strategy.

Many internal changes are driven by technology, process and digitalisation. Being able to effectively support and communicate these changes can be an ongoing challenge for internal communicators, particularly those who aren't confident in 'tech talk' or tech ways of working. This one-day workshop will provide communicators with practical knowledge and skills for planning and delivering great communications around tech change as well as guidance on working with, and influencing tech teams and partners.

This course will help internal communication professionals learn how to become effective business partners and trusted advisors to the senior leaders they support within their business. Delivered over two live sessions the course will include role plays, group discussions and a range of other interactive elements, allowing delegates the opportunity to support and learn from one another in between workshops.