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Storytelling is an approach, methodology and series of tips and approaches to help improve the effectiveness of internal (and indeed all) communications.

Financial results are an important moment in the annual calendar of any public company because this is when the company will share with internal and external stakeholders how it is performing.

As businesses re-evaluate their position, adjust to external circumstances, transform to respond to new technology and competition, it's inevitable that the shape of the organisation is going to constantly expand and retract.

If the core of internal communication involves finding out what’s going on in our organisations and then telling people, ‘messaging’ relates to the second bit – the choices we make about what to tell people and the words we use to tell them.