Check out the IoIC Festival 2024 Line-Up.
You get to choose the content you want to see and hear across our Festival zones: leading-edge thinkers, insight and practical sessions that will help you in your role. There will also be lots of opportunities to get away from the screen to talk and problem-solve with each other, as well as having some fun along the way too.
We’ve also taken on board the 2023 feedback and you can now see what level of practitioner the sessions are aimed at. This year, we continue to measure the carbon footprint of the Festival and will offset it, see what we did for last year's Festival here.
Day 1 - 12 June
Inspiration Zone
Wednesday 12 June
9.30am – 9.40am
Join your Inspiration Zone hosts
9.40am – 10.15am
IC Index – Sneak peak
IC Index – Sneak peak
Presentation
Join this opening session to be the first to hear the results from the second IC Index.
This unique research undertaken in partnership between the IoIC and Ipsos Karian & Box, explores the impact of internal communication on UK employees and how we can drive strategic value to organisations, with a focus on Trust for the second edition. This research is ground-breaking for the IC profession and will help all practitioners improve their work by delivering great communication experiences for our people that also support the delivery of organisational outcomes. It is has been designed in consultation with leading IC thinkers and asks a robust sample of UK employees those key questions to help us understand what they want and need from internal communication and how this will help our organisations embed world class internal communication that drives organisational objectives.
Can't make it that early? Don't worry, we will be exploring the results later in the day in the Conversation Zone.
Speakers
Susanna Holten
Tsara Smith
10.15am – 10.25am
Short break - please remain in, or make your way to the Inspiration Zone for the first Keynote speech
10.25am – 11.10am
Keynote: Dr. Paul Redmond
Keynote: Dr. Paul Redmond
Keynote
Dr Paul Redmond is an author, keynote speaker and employment guru. He is also regarded as one of the UK’s leading experts on generational change.
Paul is the author of several books, reports and studies. His most infamous studies are the best-selling ‘The Graduate Jobs Formula,’ and the popular diary column for the UK’s Institute of Student Employers magazine.
In recognition of his prolific writing and research, Paul has been awarded a Fellowship from the British Royal Society of Arts.
Paul is best known for his current position as Director of Student Experience and Enhancement at the University of Liverpool. He regularly holds visiting lectureships at various leading universities across the country and has been responsible for guiding the future careers of thousands of graduates and students.
He is also in the midst of writing his new book, ‘The Rise of the Zombie Jobs’ which will go into detail about the jobs we are eventually likely to lose to future AI and robotics technology.
Speakers
Dr Paul Redmond
11.20am – 12pm
Finding Arm's North Star
Finding Arm's North Star
Case Study
At the end of 2022, Arm had been through multiple years of change, including the pandemic and a new leadership team that was looking to prepare to take the company public. Arm remained a fantastic place to work, with a huge business opportunity, but it needed to bolster belief in its direction and provide a positive new vision for employees.
In this session, Adele McIntosh, Arm’s VP of Internal Communications and Community, will talk about how the creation of Arm’s North Star helped to provide clarity and positivity as the company looked ahead to new challenges; how you can integrate internal comms with other functions to get better outcomes; and why sometimes you need to ignore best practice to do what’s right for your organization and people.
Three takeaways from the session:
- Sometimes you need to ignore best practice to get the best outcome for your organization and its people
- Keeping things simple works! You don't always need to take a bells and whistles approach
- Integrate IC campaigns with other functions to get the best results
Aimed at the following practitioner levels:
- Head of
- Manager
Speakers
Adele McIntosh
12.10pm – 12.50pm
How to create an internal communication strategy you love
How to create an internal communication strategy you love
Presentation
Getting internal communication right starts with having a clear strategy. But what does this mean in practice? How can you not only write an internal communication strategy, but implement it throughout your organisation to create a shared understanding and meaning?
Rachel Miller’s book Internal Communication Strategy: design, develop and transform your organisational communication is hot off the press. In this session, Rachel will draw on her 20 years of internal communication experience to guide attendees through The MILLER Framework for IC strategy creation, which forms the structure of the book.
Her trademarked and proven technique is helping organisations around the globe transform their communication. Through this session, you’ll discover how focusing on mindset, insights, logistics, leadership, evaluation and revision can help you unlock the power of internal communication.
You’ll learn how to use insights, the biggest mistake IC pros make with their IC strategy and why evaluation matters.
Three takeaways from the session:
- Why insights matter for your IC strategy
- The biggest mistake IC pros make with their strategy
- Why failing to evaluate sets you up to fail
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
*Festival Goers will get an exclusive 20% discount on Rachel's new book, details will be sent out with the joining instructions.
Speakers
Rachel Miller
2pm – 2.40pm
Becoming an employer of choice through data-driven insight
Becoming an employer of choice through data-driven insight
Case Study
EMIS is mid-way through an ambitious programme to become an employer of choice by 2025. They are creating a workplace that employees are proud to be part of, to retain and attract the best talent.
None of this would be possible without excellent internal communications. It’s the essential connection between company leadership, culture and strategy, and the hearts and minds of employees, building trust and integrity in the relationship between the company its employees.
That’s why 92% of employees completed our most recent employee feedback survey, and why employee engagement is at an all-time high of 74%.
They've learned so much on their journey to creating an inspirational and engaging workplace culture. In this session Jo will share the vital role of data-driven internal communication, looking at how EMIS has increased employee engagement, retention and recruitment figures, and how you can create the same for your organisation.
Three takeaways from the session:
- EMIS is becoming an employer of choice – and you can too
- 92% of employees responded to our most recent feedback survey – EMIS will share how they got such a high response rate
- Employee engagement is at 74% - EMIS will share the vital role of internal communications in improving employee engagement
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Jo Glover
2.50pm – 3.30pm
Panel: Creating Sustainable Futures for Internal Communicators
Panel: Creating Sustainable Futures for Internal Communicators
Panel
This panel will be based on the Creating Sustainable Futures for Internal Communicators report. The topic will be confirmed closer to the Festival to ensure relevancy.
Chaired by: Inspiration MCs
Panellists: Christine Cook; Adeeba Hussain and Jarrod Williams.
This session will be captioned.
Speakers
3.40pm – 4.20pm
Jen Stobart - Director of Tent UK
4.20pm – 4.30pm
Please make your way to the Inspiration Zone for the closing keynote speech
Practical Zone
Wednesday 12 June
11.19am – 11.20am
The Practical Zone will be hosted by Eduvie Martin and Rob Jones
11.20am – 12pm
From Transactional to Transformational: reframing your leadership for the future of business
From Transactional to Transformational: reframing your leadership for the future of business
Workshop
As internal communications professionals, we face truly seismic challenges in business that will define the next decade for our industry. To address these challenges and take advantage of the many opportunities they also offer, we require fundamental change in the way we think, behave and act as leaders: a visionary shift towards truly transformational leadership.
The New P&L’s Transactional to Transformational Leadership workshop utilizes its proprietary MANTRA Principle methodology, as well drawing on the cumulative insights and intelligence gathered by interviewing over 200 global business leaders and inspirational entrepreneurs on The New P&L – Principles & Leadership in Business podcast - a top 5% global podcast.
Key takeaways:
- Why Transformational Leadership is the foundation for the future of business
- The Four Transformational leadership Principles
- Key components of a transformational ecosystem
- A One-Dimensional Legend Vs a Powerful Legacy
- ‘Power of 8’ exercise: how to start building a transformational legacy for your leadership
Aimed at the following practitioner levels:
- Head of
Speakers
Paul Spiers
12.10pm – 12.50pm
How Microsoft are creating a great place to grow your career
How Microsoft are creating a great place to grow your career
Case Study
How do you make career development the number one reason that employees stay in your organisation? That's the bold ambition set by the MCAPS Academy at Microsoft and why they partnered with Forty1 to embrace the power of science and creativity to make that ambition a reality.
MCAPS Shape was an interactive, shared experience designed to spark a different conversation about career development. With more than 500 "Shapers" from across the world taking part, the team were able to capture unique perspectives on what it takes to grow a rich and rewarding career in Microsoft. Combining these insights with the power of behavioural science and some cut through creativity, the team have now launched a suite of innovative career products, fostered an active community of advocates and designed a campaign to help challenge perceptions of what a great career looks like in the future of work.
Join Brian and Richard to examine:
- Why it's time to think again about careers
- How active listening can be a memorable experience
- What behavioural science can do to produce powerful creative and communications
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Richard Burton
Brian Murphy
2pm – 2.40pm
How internal comms helped nurses go on strike
How internal comms helped nurses go on strike
Case Study
In 2022, nursing staff across the UK went on strike for the first time ever.
But nursing staff weren't the only ones who were new to strike action: Royal College of Nursing (RCN) staff were too. The RCN’s internal communications team were tasked with helping staff understand the legal parameters of strike action, convincing them to head from the comfort of their homes into the chaos of nursing workplaces in the wake of COVID-19, and then support them through the conversations they were to have with RCN members.
Because if nursing staff were going to vote for strike action, they needed to be willing to leave their patients to take it.
This session will explore how the internal communications team helped mobilise almost the entire workforce of the Royal College of Nursing with no extra budget, no extra people and no prior knowledge of industrial action.
Three takeaways from the session:
- The right channel at the right time
- The power of purpose
- Knowing your audience makes all the difference
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Laura Wager
3.40pm – 4.20pm
Three things we learnt by going Agile
Three things we learnt by going Agile
Case Study
How can lessons from Agile and User Experience help you supercharge your team, deliver a top-class employee experience, and move your profession forward? Find out how the IC team at Cambridge University Press & Assessment is doing all of the above by adapting traditional Scrum, design thinking and user research methodologies for a non-traditional environment.
Three takeaways from the session:
- Your team is awesome! But is it greater than the sum of its parts? With a safe psychological space, it can be. Adopt an Agile mindset and go further together.
- You know your customer inside out (after all, they’re your colleagues)! But do you know them as well as you think? Adopt UX practices and put people at the heart of your service design.
- You can do your job standing on your head! Sure you do, but are you adapting for the future? Adopt a design thinking approach and future-proof yourself and your team.
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Kate Hughes
4.20pm – 4.30pm
Please make your way to the Inspiration Zone for the closing keynote speech
Learning Zone
Wednesday 12 June
11.20am – 12pm
Belonging 3.0: Deepening workplace connection in distributed teams
Belonging 3.0: Deepening workplace connection in distributed teams
Workshop
The past year saw “The Great Return” with several high profile media stories of employers and employees at loggerheads as bosses sought to transition back to office-based working arrangements. This led to many workplaces dealing with “the flexibility dilemma”: Recognition that flexible work has benefits for employees and employers alike, but also sensing that less face-to-face time may be detrimental to forging relationships and strong company cultures.
This contribution shares some of the speaker’s original PhD research on belonging in remote and hybrid teams, with an emphasis on immersive technology for social connection in the workplace. The audience will be taken on a journey from “the cave” to “the spatial internet” in order to share a deeper understanding of what belonging means from an evolutionary perspective, and how Internal Communicators can help recreate this human need in an age of virtual teams.
Three takeaways from the session:
- Insight into the nexus of the next evolution of the internet, our evolving workplaces and human connection
- Understanding of what new research into immersive tech means for Internal Communications professionals
- A new approach to internal communication and collaboration tool stacks for maximising belonging in distributed and hybrid teams
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Jo Eyre
12.10pm – 12.50pm
Cutting through the noise
Cutting through the noise
Workshop
How do you consistently deliver effective communications that are received loud and clear?
In this highly interactive workshop, you will explore ways to make sure you key messages cut through the everyday noise of a busy organisation. With tips and tricks to create highly effective communications to a hands-on session guided by our creative comms experts. We’ll take an idea from conception to execution as you learn how to navigate your way through a series of steps, testing and questioning content styles and channels as they go. Ending on a result sparked by your newfound creativity that is guaranteed to elevate your content, winning hearts, and minds.
As a global communications agency that specialises in turning complex messages into captivating content the CTL team will bring you their practical experience and creative expertise. Sharing real life examples and tips on delivering great stories in new creative ways.
This workshop will leave you feeling refreshed and creatively inspired to delivery great comms that are received loud and clear.
Three takeaways from the session are the three rules of effective communication:
- Create snacks not a full meal!
- Make it unmissable
- Embrace your authenticity
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Rachael Hamilton
Charlotte Edwards
2pm – 2.40pm
Brain friendly change: The neuroscience of change and engagement
Brain friendly change: The neuroscience of change and engagement
Workshop
Neuroscience reveals how behaviour originates in the brain and, during this interactive workshop, we unpack the latest learnings, exploring what this means for internal communication and organisational change.
Learnings from the sciences are shining a light on practices that actively support the successful delivery of human-centred change. A depth of knowledge, that when understood and practically applied not only shifts behaviour and mindset, but also highlights the role of environment and how language, consistency and emotion all play a powerful role.
As communication practictioners, we now have the evidence to support what we have instinctively understood. Learn how:
- The brain responds to changing circumstances; the impact of thinking capacity and safe space
- The brain changes itself; what this means for effective communication/engagement
- The attentional filter functions; for greater message impact
Learning will be brought to life with practical examples including plenty of discussion and ‘take-away’ tools and techniques, for practical on-going day-to-day application.
Three takeaways from the session:
- The latest cutting-edge research regarding the effectiveness of human-centred change
- Real examples of how to weave neuroscience learnings through internal communication strategy and planning activity
- A powerful playbook for the on-going practical application of key Brain-Friendly Change learnings
Aimed at the following practitioner levels:
- Head of
- Manager
Speakers
Deborah Hulme
Lesley McBride
2.50pm – 3.30pm
Welcome to the age of listening
Welcome to the age of listening
Interactive
We are entering a new era for how we communicate and engage with employees. At the heart of this change, how we listen to employees is becoming central to business success.
Following the recent publication of their book “Leading the Listening Organisation” co-authors Howard Krais and Mike Pounsford will explain why listening matters and how to do it well.
This will be an interactive and practical session. They will explore what listening means, the benefits from effective listening and what gets in the way. They'll talk about the importance of the role that leaders play so they ‘listen up’ to make it easier for people to ‘speak up’ beyond the typical ‘big survey’.
Learn lessons from extensive research and the experience of others in the session. Tackle some of the biggest challenges with listening and leave with some great insights and practical tips into how to get this critical part of the communication mix right.
Three takeaways from the session:
- Appreciation of why listening matters
- Understanding of the practices and processes that underpin effective listening
- Practical tips for creating a listening climate
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Howard Krais
Mike Pounsford
3.40pm – 4.20pm
Master business storytelling to stay ahead of internal communication trends
Master business storytelling to stay ahead of internal communication trends
Workshop
Every year IC professionals are inundated with new trends to follow and implement. This can feel overwhelming at times especially when stakeholders want to try every new tool. However, there is one tool that has been successfully used for centuries and will ensure that internal comms people can communicate authentically, listen, and interact with their stakeholders. That tool is storytelling.
During this session, you will learn how you can easily apply business storytelling in many aspects of your work to make sure trends are in line with the company's goal and purpose.
Three takeaways from the session:
- Participants will learn an internationally-renowned framework so that they are able to share a story in an effective way in every context
- Participants will be presented a case studies so that they understand what it looks like to use storytelling within the workplace to stay ahead of trends
- Participants will practice sharing a story so that they experience what sharing a story in the workplace would look like
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Beatrice Ngalula Kabutakapua
4.20pm – 4.30pm
Please make your way to the Inspiration Zone for the closing keynote speech
Conversation Zone
Wednesday 12 June
11.20am – 12pm
We’ve come a long, long way together!
We’ve come a long, long way together!
Talk
With over 20- and 30-years’ experience surfing the choppy seas of IC, Andy and Damon of Definition share their unique perspectives and experiences of the journey and evolution of the internal communicator. Exploring themes that direct our future path, the pitfalls of the past and those IC constants that remain on the communicators sh*t to sort out list!
Drawing on experience of working with many of the world’s global brands, in conversation they’ll tackle contemporary themes of the shape-shifting role of IC and employee experience. Through practical examples, stories, insights and anecdotes they’ll discuss themes that are shaping organisations and the employee experience. Examples include the impact of generational change, the need for psychological safety in a world that’s on fire and the search for relevance in a world of competing priorities, as well as how new principles of leadership can help address these. Phew! Sounds heavy but there will be fun and creativity along the way.
Takeaways from the session:
If you pull up a chair, be prepared to explore subjects such as the role of communication, purpose and belonging in today’s (and tomorrow’s) workspaces, as well as how managers and leaders can navigate this new reality in support their teams.
Aimed at the following practitioner levels:
- Head of
- Manager
Speakers
Andy Holt
Damon Bowles
2pm – 2.40pm
Engaging and empowering your neurodivergent workforce
Engaging and empowering your neurodivergent workforce
Fireside chat
It is estimated that between 15 – 20% of people in the UK are neurodivergent. As awareness of neurodiversity in the workplace grows, how do you ensure you are engaging and empowering your neurodivergent workforce?
Join a conversation between Rachel Miller, Founder of All Things IC, and Adele McIntosh, VP Internal Comms and Community at Arm, exploring what Arm is doing to support its neurodivergent employees and ensure they are set up for success. Rachel and Adele will offer practical advice on how to create an environment that allows employees who are neurodivergent to thrive.
Three takeaways from the session:
- Listen to your neurodivergent employees and consult them on big ticket items/comms
- Have a senior sponsor that can champion your neurodivergent employees and drive change
- There are lots of areas where you can do to support your neurodivergent employees, and it can seem overwhelming. Start with the low-hanging fruit as this can make a big difference
Aimed at the following practitioner levels:
- Head of
- Manager
Speakers
Rachel Miller
Adele McIntosh
2.50pm – 3.30pm
Discussing the IC Index: Your chance to ask questions, discuss your thoughts and what you need to put in to action
Discussing the IC Index: Your chance to ask questions, discuss your thoughts and what you need to put in to action
Talk
Earlier in the day, you’ll hear a summary of the findings from the soon-to-be-released IC Index – unique research undertaken in partnership between the IoIC and Ipsos Karian & Box, which explores the impact of internal communication on UK employees and how we can drive strategic value to organisations.
In this session, you’ll have a chance to hear more about the research, ask questions and discuss how you can put the findings into action in your organisation.
Speakers
Susanna Holten
Tsara Smith
3.40pm – 4.20pm
Ch-ch-ch-ch-changes – the importance of the IC function within change management
Ch-ch-ch-ch-changes – the importance of the IC function within change management
Talk
From pain points to small wins, Lauren will talk through the reality of our role as IC professionals during important change management projects in your business. Discussing how to be a thought leader and supporting stakeholders through emotive decisions, this conversation will explore the best channels to use, how to project manage and plan, how to engage with key stakeholders in the business, and to encourage and influence you to assert your presence and importance in change management ventures. Leave this conversation feeling empowered to help your business manage changes with strong engagement outcomes from your staff.
Three takeaways from the session:
- To share best practice for IC professionals when involved in change management
- The role of line managers and how to influence them as thought leaders and advisors
- How to cut through the noise when sharing important communication
Aimed at the following practitioner levels:
- Manager
Speakers
Lauren Winney
4.20pm – 4.30pm
Please make your way to the Inspiration Zone for the closing keynote speech
Coaching Zone
Wednesday 12 June
11.10am – 3.30pm
Speed coaching - SOS coaching sessions
Speed coaching - SOS coaching sessions
Coaching
Have you an ongoing issue you wish to solve? Are you feeling stuck and don’t know what to do to move forward? Maybe you’ve a deep desire to make changes but don’t know where to start. Or perhaps you are afraid to take a leap of faith and go for that new role.
Sound like you? Then book a 30-minute SOS Coaching Session. Bring your issue, an open mind and we’ll figure out your next steps together leaving you with the clarity and momentum you’ve been searching for.
Instructions on how to book your 30 min session will be given on the joining instructions nearer the time.
Speakers
Jo Hall
3.40pm – 4.20pm
Team Harmony
Team Harmony
Interactive
Come and join SongDivision for the ultimate fusion of elevated team building & practical L&D.
In this immersive session, you will be guided by rock star facilitators and your learning will be anchored in the universal language of music.
This is for internal communication professionals looking to build and nurture more cohesive teams.
Three takeaways from the session:
- Explore practical ways to establish trust within teams
- Discover the importance of understanding your colleagues' unique strengths
- Get clarity on what drives you and your colleagues, enabling you to create a more supportive and productive work environment
Aimed at the following practitioner levels:
- Head of
- Manager
Speakers
Sam McNeill
4.20pm – 4.30pm
Please make your way to the Inspiration Zone for the closing keynote speech
Day 2 - 13 June
Inspiration Zone
Thursday 13 June
9.15am – 9.25am
Join your Inspiration Zone hosts
Join your Inspiration Zone hosts
As they welcome you to the festival
Join our Chief Executive Jennifer Sproul, IoIC Board Member Joe Salmon and IoIC President Suzanne Peck as they welcome you (back) to Day 2 of the Festival, reflect on yesterday’s event, and explore what today has in store.Speakers
9.25am – 10.10am
Keynote: Dr. Naeema Pasha
10.20am – 11am
Transforming the impact of leadership communications through data and insight
Transforming the impact of leadership communications through data and insight
Case Study
The past year saw “The Great Return” with several high profile media stories of employers and employees at loggerheads as bosses sought to transition back to office-based working arrangements. This led to many workplaces dealing with “the flexibility dilemma”: Recognition that flexible work has benefits for employees and employers alike, but also sensing that less face-to-face time may be detrimental to forging relationships and strong company cultures.
This contribution shares some of the speaker’s original PhD research on belonging in remote and hybrid teams, with an emphasis on immersive technology for social connection in the workplace. The audience will be taken on a journey from “the cave” to “the spatial internet” in order to share a deeper understanding of what belonging means from an evolutionary perspective, and how Internal Communicators can help recreate this human need in an age of virtual teams.
How can employee communication teams make the biggest impact with limited resources? How can you use data to demonstrate the science behind your art, securing a seat at all the right tables for employee comms?
We all instinctively know the impact visible leadership has on how colleagues in our organisations think, feel, and act. The right leadership behaviours, in the right voice and tone, can make the difference between an unmotivated collection of employees lacking in direction, and a unified team who feel valued to drive towards a common goal and who advocate for your organisation.
In a world where every stakeholder wants their message to be the most important one, how do we demonstrate credibly and with impact that we know what leadership behaviours, what tone and what messages will make the biggest difference for them? To reach consensus on where to focus your team’s resource and what topics and activity to prioritise that will influence the right outcomes, you need to cut through those sometimes conflicting priorities with guidance backed by statistical evidence that really works.
In Barclays, monthly iterative colleague surveying is enabling us to test hypotheses into which leadership behaviours matter most to colleagues. It’s allowing us to look at different aspects of tone of voice, identify what resonates most with different audiences, and it is helping us to identify which themes of content are more likely to make colleagues want to stay and thrive within Barclays.
Find out how Barclays is using data and insight to shape their communications approach, as partners and trusted counsel for senior leadership on how to use their influence to build trust and advocacy with colleagues.
Three takeaways from the session:
- Data led prioritisation’ is the new ‘do more, with less’
- Examples of real life use cases of sentiment analysis informing comms strategy rather than just tracking performance
- The level of improvement in colleague advocacy leaders can make through knowing what makes the biggest difference
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Lynsey Hutchison
11.10am – 11.50am
Benefits of a multi skilled comms team (IoIC National Award winner)
Benefits of a multi skilled comms team (IoIC National Award winner)
Case Study
Winners of 5 IoIC National Awards 2023: Best Environmental, Social and Governance (ESG) Campaign; Best Design; Best Public Sector or Not for Profit Team 10+ people; Best In-House Team 10+ people and #WeMatterAtWork.
Learn how the Scottish Water team restructured during a period of transformation, building a multi-skilled team. This has led to them delivering innovative communications and demonstrated positive impact for the business.
Has the restructure made a difference? Yes, not only are the team able to deliver graphic design, video creation, impactful writing, strategic advice, and delivery, its organisational survey showed 61% of all employees agreed that vision & purpose were clearly communicated, strongly correlated with their engagement score of 73%.
One project the team created, was their award-winning new communications toolkit. The goal for which was to improve employee skillsets and support the business to produce communications of a consistently high-quality.
In the first three months, it had over 6000 views. 33% of employees are using the toolkit regularly. New project leaders and creators of local communications are consistently using the toolkit in the creation of communications content and design.
Aimed at the following practitioner levels:
- Head of
- Manager
Speakers
Ann Hood
12.50pm – 1.30pm
Changing the world together: nailing the relationship between sustainability and internal comms
Changing the world together: nailing the relationship between sustainability and internal comms
Case Study
Sustainability is no longer an option for business. It’s a commercial imperative. You may have a strategy; but if you can’t communicate it meaningfully, you won’t drive progress.
Employee engagement is vital. People need to understand your organisation’s ambitions and why they are important.
Internal communicators play a vital role ensuring employees are engaged and inspired to get involved. Here’s where the relationship between sustainability and internal comms becomes a critical enabler of success, to raise awareness, connect, educate and mobilise behaviour change.
In this session you’ll hear from Verity London, a B Corp responsible business and sustainability consultancy, together with their client, global law film Pinsent Masons.
Together they will share how they re-defined Pinsent Masons’ responsible business narrative and messaging, using data-driven insight to achieve reach and resonance across international teams. And how we deepened that relationship with the IC team, strengthening internal engagement around the topics which matter.
Three takeaways from the session:
- The important role internal comms needs to play in embedding responsible business/sustainability into an organisation
- The importance of internal comms working in collaboration with CSOs.
- Best practice tips around how to shape messaging, especially when communicating to a global employee base
Aimed at the following practitioner levels:
- Head of
Speakers
Debra Sobel
Mike Harvey
1.40pm – 2.20pm
Rebuilding Together: The secrets to creating a high-performing workplace during times of change (IoIC National Awards 2023 - Grand Prix Winner)
Rebuilding Together: The secrets to creating a high-performing workplace during times of change (IoIC National Awards 2023 - Grand Prix Winner)
Case Study
Through practical insights and real-world examples, discover the secrets to creating a high-performing workplace during times of change.
- Learn the fundamental steps needed for navigating through turbulent times – from how to support your senior leaders in times of change to establishing strategies that help make your employees feel heard
- Discover ways to overcome challenges when keeping culture aligned to change
- Explore innovative approaches to internal communications, such as leveraging creative campaign tactics to engage employees effectively
- Uncover case studies showcasing successful implementation of internal communication strategies, including British Airways' award-winning uniform campaign that significantly boosted colleague engagement scores (Grand Prix Award Winner at the IoIC National Awards 2023)
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Peter Lyons
2.30pm – 3.10pm
Representation within your organisation how to get Self-ID right, and build a culture of trust
Representation within your organisation how to get Self-ID right, and build a culture of trust
Panel
This panel discussion will help to support internal comms professionsl to gain better engagement internally from theworkforce. It will help to better understand the people within your organisation and how to support in ending disability exclusion.
Chaired by: Ryan Curtis-Johnson
Panellists: Luke-Matthew Iveson; Srabani Sen OBE and more to be confirmed
Three takeaways from the session:
- Key tips of how to get Self-ID tright
- Examples of what good looks like.
- Tools you can use
Aimed at the following practitioner levels:
- Head of
This panel will be captioned.
Speakers
3.10pm – 3.20pm
Please make your way to the Inspiration Zone for the closing keynote speech
3.20pm – 4.05pm
Keynote: Mike Bates
Keynote: Mike Bates
Keynote
Mike Bates is a human intelligence specialist, covert counter-terrorism operations leader, entrepreneur and adventurer.
Mike served a combined total of 20 years serving our country both within His Majesty’s Royal Marines and the Intelligence and Security fields of the Ministry of Defence. He is the first officer in the history of the MOD to pass all required courses to serve at the very front line of the U.K.’s counter-terror response.
Mike is uniquely placed as a public speaker to share his incredible and authentic journey with a wide range of audiences. He has also honed his extensive operational experience and leadership in the mountains of Afghanistan and Iraq, the U.K., and alone in the middle of the Atlantic Ocean.
Most recently, Mike is best known for becoming the fastest solo British person to complete the ‘The World’s Toughest Row’, in a little over 46 days. His efforts over the three-year campaign for this challenge raised a phenomenal £175,000 for charity and inspired people all over the world.
Speakers
Mike Bates
Practical Zone
Thursday 13 June
10.19am – 10.20am
The Practical Zone will be hosted by Eduvie Martin and Rob Jones
10.20am – 11am
The secret recipe to reaching front line colleagues
The secret recipe to reaching front line colleagues
Case Study
Landing your communications and engaging with employees who are not sat at a computer can be tough…. Emma's experience at Merlin Entertainments, communicating with theme park teams, and at Moto, reaching their retail and catering colleagues in the motorway services setting, has given her some great insights. Join Emma to explore the recipe for success, with real life examples and some fun to boot! It will be a roller coaster for sure!
Three takeaways from the session:
- How to launch a colleague app successfully
- How to ensure two day communication and feedback from frontline colleagues
- Being creative with a small budget
Aimed at the following practitioner levels:
- Head of
- Manager
Speakers
Emma James
11.10am – 11.50am
EVP: Unlocking the power of employee voice
EVP: Unlocking the power of employee voice
Case Study
This session will focus on how in-house teams can leverage their insight and organisational knowledge, along with the voice of employees, to create a compelling narrative that captures their organisation’s employee value proposition (EVP). Every organisation’s EVP is unique, so creating something that feels authentic and resonates with colleagues is a challenge! In creating a new EVP for Voyage Care, the team drew upon our deep understanding of the organisation and all the evidence and research outputs at our disposal, to develop people-focused concepts. The project was delivered in house, from concept to execution, so there are reflections and learnings to share from each stage of the journey.
This session will explore how Voyage Care created an EVP that is unique to its organisation, with employee voice at the heart of it. It will cover the creative approach, the relationship between EVP and existing organisational artefacts, and how the team developed something our colleagues demonstrably feel represents their experiences.
Three takeaways from the session:
- The importance of authenticity to a successful EVP and how to set about achieving it
- Recognising the power of an IC team's knowledge and connection to colleagues, and leveraging it
- What is the role of IC in creating/communicating an EVP
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Alli Cary
Deanna Mathieson
Catherine Talbot
Lauren Neadle
12.50pm – 1.30pm
Shaping discourse, guiding dialogue - The ripple effect of public debate on internal communication
Shaping discourse, guiding dialogue - The ripple effect of public debate on internal communication
Talk
Discussions and discourse in the public sphere shape tone, content, and frequency of internal communications.
Debates during election periods prove to be particularly challenging for internal communication, mainly due to their negative language and polarised atmosphere. This is when organisations may need to tailor internal messaging carefully to maintain transparency, foster culture of open dialog and support employees on many different levels.
Understanding how heated public debate impacts employees’ perception, awakes economic uncertainty, and affects consumer behaviour is the key to providing effective communication when a public debate takes over public perception. This knowledge will serve internal communication professionals well now and in the future.
Three takeaways from the session:
- Understanding the impact of a public debate on internal communication
- Dealing with inappropriate language implications on internal communication
- Recognizing the important role of internal communication when a political debate takes overParticipants in this session will find out tools and skills that are required to drive successful employee communications with impact without having deep pockets. This is an interactive session - so full audience participation is expected.
Aimed at the following practitioner levels:
- Head of
- Manager
Speakers
Ada Borucka
1.40pm – 2.20pm
Unearthing what makes an effective team
Unearthing what makes an effective team
Case Study
High-performing IC teams undertake periodic research to understand what their audience want and need – and to confirm they have the resources and governance in place to deliver.
This is less about proving what’s delivering well now, and more about envisioning the optimum future state and operating model. A review helps you explore best practice in the wider industry, and the form and function of best-in-class IC teams, applying that outside-in perspective to your organisational design.
Uncovering any gaps (and opportunities) in channel performance, skills or team structure is only part of the picture. If we discover that structural changes would improve your ability to deliver strategic objectives and outcomes, you need to be ready to shore up your team’s foundations to make a case for additional IC investment.
This is exactly what Santander did earlier this year — making the business case for significant investment and organisational restructuring.
Three takeaways from the session:
- Learn how the strategic review differs (and builds on) a traditional IC audit
- Understand key areas of IC: structure, resource, & governance
- See the process of conducting your own strategic review
Aimed at the following practitioner levels:
- Head of
Speakers
Paul Diggins
Lisa Hawksworth
2.30pm – 3.10pm
Connecting a global audience through a personalised digital workplace
Connecting a global audience through a personalised digital workplace
Case Study
Fremantle is a leading global distributor, creator and producer of some of the world’s most successful content across Entertainment, Drama & Film, and Documentaries. In September 2023, they moved off Workplace by Facebook and went Live with a new digital workplace built on Microsoft 365.
With a workforce across 27 territories, Fremantle had the momentous task of delivering an internal communications platform for a diverse network of employees for the very first time. The digital employee experience needed to be simultaneously personalised, relevant, engaging and create a sense of belonging.
In this session learn how to:
- Approach the planning of your digital workplace to deliver a personalised employee experience that meets a diverse set of needs
- Navigate changes in internal communications technology platforms
- Work effectively with a global network of internal communications professionals
- Measure and optimise interaction with your internal communications to land your goals
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
3.10pm – 3.20pm
Please make your way to the Inspiration Zone for the closing keynote speech
Learning Zone
Thursday 13 June
10.20am – 11am
IC impact In managing change driven by AI in the workplace
IC impact In managing change driven by AI in the workplace
Workshop
By 2024, the AI market is projected by IDC to reach $554.3 billion (Weiss, 2020). This shows business cannot ignore AI as a disruptive force. GenAI has disrupted the disruptors, but having said that is it crucial to understand how change that driven by AI is managed by organisations at large.
Change management isn't just about introducing new systems; it's about managing the human elements of these changes. A study by the Harvard Business Review points out that 70% of change initiatives fail due to resistance from employees and a lack of adequate communication (Carucci, 2019).
The trick is not to see AI as a danger but as a tool that can improve efficiency and open new opportunities.
Consequently, the adoption of AI involves more than just technological advancements. Instead, it's a transformational process that profoundly affects every business area. The truth is that internal communication is essential to the successful deployment of AI and is neither supplementary nor optional, as evidenced by real-world examples from industries like banking, healthcare, and academics amongst others.
The human element represented by excellent internal communication remains crucial to this transformation as the workplace progresses toward an AI-infused future.
Change management isn't just about introducing new systems; it's about managing the human elements of these changes.
Three takeaways from the session:
- Internal Communications Impact and its effectiveness
- IC impact in Change Management
- Leadership Communication - how to lead effectively
Aimed at the following practitioner levels:
- Head of
Speakers
Florence Musengi
11.10am – 11.50am
Communication mastery: Lessons from Hollywood storytelling
Communication mastery: Lessons from Hollywood storytelling
Workshop
Toucan will take you on a 40 minute fun-packed, high energy, yet brilliantly insightful workshop that lifts some of the best storytelling techniques from Hollywood’s finest storysmiths and gives you some practical ways to help your brand find and tell stories that stick with your audiences.
In a world of shortening attention spans, when the stakes are high because engagement must be measurable and cutting through the noise of wall to wall uninspiring content is your daily challenge, you find yourselves in the same dilemma as any major movie mogul. How to create something unforgettable?
The power and skill is always in finding the right story and telling it in a way that hits the desired target, resonates completely and brings your messages to life so everyone can see exactly what’s important in an intensely memorable way:
This workshop will crack open the secrets of the silver screen and show you how to:
- Hook 'em like Spielberg: Learn the art of the killer opening that grabs attention faster than a runaway T-Rex
- Unleash your inner Wonder Woman: Discover how relatable characters and pulse-pounding conflict can turn passive viewers into passionate fans
- Paint with pixels, not platitudes: Ditch the boring jargon and paint vivid pictures with sensory details that transport your audience to your brand's world.
Three takeaways from the session:
- Actionable story templates to craft their own Oscar-worthy narratives
- Fresh perspectives to make their brand the talk of the town (and beyond)
- The confidence to ditch the dull and embrace the dazzling in their storytelling.
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Rob Steeles
Sally Nettleton
12.50pm – 1.30pm
Lights, Camera, Connection: Crafting compelling IC road shows for impact
Lights, Camera, Connection: Crafting compelling IC road shows for impact
Workshop
Internal communication (IC) can easily vanish into the background as the unsung hero of the communications team while “sexier” functions like social media get the spotlight. Bring IC to the forefront as a strategic business partner—not a copy-paste-send factory—with the power of an effective road show. Learn how to craft compelling road shows that strategically introduce your IC team, articulate expectations, provide a high-level channel overview, and introduce your service model. Discover practical strategies for engaging key internal clients and cultivating strategic relationships. Walk away feeling empowered to advocate for your valuable function and its effectiveness.
Three takeaways from the session:
- Strategic Positioning of Internal Communication: Participants will gain a clear understanding of how IC road shows serve as a strategic tool to position IC as a vital and proactive force within organizations. The emphasis on targeting corporate desked workers for building awareness and buy-in underscores the strategic approach to elevate the function beyond a reactionary role.
- Leadership Collaboration and Advocacy: The session provides actionable insights on involving leadership in the road show, aligning visions, and leveraging leadership advocacy. Attendees will learn the pivotal role of leadership collaboration in enhancing visibility and credibility for the IC function. The strategies shared will empower communicators to convert leaders into advocates, reinforcing the importance of leadership support.
- Building Meaningful Connections and Relationships: Attendees will leave with practical strategies for engaging key internal clients, such as operations, human resources, and IT, through targeted guest appearances at department meetings. The session highlights the importance of fostering strategic relationships with the C-suite, employees, and acknowledging the historical context of communication teams past. This emphasis on relationship-building aims to create a lasting impact and position internal communicators as trusted partners within the organization.
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Emily Hecker
1.40pm – 2.20pm
Building Bridges, Not Barriers: Strategies for effective multigenerational communication in the modern workplace
Building Bridges, Not Barriers: Strategies for effective multigenerational communication in the modern workplace
Workshop
This session will delve into multigenerational communication within the modern workplace. As organisations become increasingly age-diverse, understanding and bridging communication gaps between generations has never been more critical.
It will begin by exploring the unique communication styles and preferences of the different generations present in today’s workforce - from the experienced Baby Boomers and adaptable Generation Xers, to the tech-savvy Millennials and the emerging Gen Z. Each generation brings its own set of values, experiences, and expectations to the table, influencing their approach to communication and collaboration.
Then it will address common misconceptions and challenges that arise in multigenerational communication. By debunking stereotypes and highlighting the strengths of each generation, we pave the way for a more inclusive and effective dialogue.
Central to the discussion is the application of Emma's own principles from previous work within the pharmaceutical industry, fintech and PWC, which emphasise the importance of behavioural science in understanding and improving team dynamics. Strategies for fostering an environment where different generations feel heard, respected, and valued will be discussed. This includes practical tips for enhancing clarity, empathy, and engagement across generational lines.
The session will also touch upon the role of technology in multigenerational communication, examining how digital tools can both bridge and create divides. The importance of adapting communication methods to suit diverse preferences without losing the personal touch is emphasised.
Then it will wrap up with actionable steps and best practices for leaders and team members to cultivate a culture of effective multigenerational communication. By embracing these strategies, organisations can harness the full potential of their diverse workforce, leading to enhanced collaboration, innovation, and business success.
Three takeaways from the session:
- Understanding and Leveraging Generational Strengths: Attendees will gain a deeper understanding of the distinct communication styles, values, and expectations of different generations in the workplace. This knowledge enables them to effectively leverage the unique strengths and perspectives each generation brings, fostering a more dynamic and innovative work environment.
- Practical Strategies for Inclusive Communication: Participants will learn practical, behavioural science-based strategies to enhance clarity, empathy, and engagement in their daily interactions. These strategies are crucial for creating a workplace where all generations feel heard, respected, and valued, thus promoting a more cohesive and productive team dynamic.
- Technological Adaptation and Balance: The session will provide insights into the role of technology in bridging generational communication gaps, while also acknowledging its potential to create divides. Attendees will learn how to judiciously use digital tools to suit diverse generational preferences, ensuring technology acts as an enabler of connection rather than a barrier.
Aimed at the following practitioner levels:
- Head of
- Manager
Speakers
Emma Clayton
2.30pm – 3.10pm
Your Voice Matters!
Your Voice Matters!
Workshop
Your speaking voice is your most powerful communication tool, yet for most of us we give it almost no thought (unless something goes wrong). Our focus is usually on WHAT we’re saying (facts, figures and data), not HOW we’re saying it (clarity, freedom, expression and authenticity).
This is not about changing your accent but about allowing your true voice to emerge, so you can feel more confident and communicate more authentically.
In this interactive session Anouska will be sharing more about how we hold our voice back, why we hold our voice back and some practical ways you can begin to allow your true powerful voice to emerge. Come prepared to explore your voice and have some fun!
Three takeaways from the session:
- How we hold our voice back
- Why we hold our voice back
- How to begin to free our voice and be heard
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
Anouska Taylor
3.10pm – 3.20pm
Please make your way to the Inspiration Zone for the closing keynote speech
Conversation Zone
Thursday 13 June
10.20am – 11am
AI drop-in clinic
11.10am – 11.50am
Not relevant, too much information and not enough time
Not relevant, too much information and not enough time
Interactive
Overcoming the communication challenges of relevancy, time pressures and our ever-increasing reliance on IT departments.
A discussion about the growing importance of personalisation, channels and devices, having access to accurate data about colleagues, using champions and the importance of colleague involvement.
Internal communicators will find this useful because it is a challenge that we are all facing in increasingly complex businesses where colleagues work remote, hybrid and on the move. The world of work has changed, the workforce has changed, and communicators must adapt now and continue to do so.
Takeaways from the session:
From this session, communicators will take away ideas that can form a roadmap for improving communications with both short, and longer-term actions and a clear rationale to take to their C-suite.
Aimed at the following practitioner levels:
- Junior
- Head of
- Manager
Speakers
Carl Holloway
12.50pm – 1.30pm
A focus on Gen Z
1.40pm – 2.20pm
A one-man band with a bang: High impact internal communications with limited resources
A one-man band with a bang: High impact internal communications with limited resources
Talk
This session will provide insight into the challenges and opportunities that come with working in the third sector, and smaller organisations.
Despite facing the same or similar challenges that larger private corporates have when it comes to employee communications, change communications, culture, and employee experience these organisations often lack the financial resources to invest similar amounts as their private and corporate counterparts. With much of the latest tech solutions, and additional headcount being out of their budgets, how can IC professionals working as a team of one make an impact?
Key takeaway from the session:
Participants in this session will find out tools and skills that are required to drive successful employee communications with impact without having deep pockets. This is an interactive session - so full audience participation is expected.
Aimed at the following practitioner levels:
- Head of
- Manager
- Junior
Speakers
John Clegg
2.30pm – 3.10pm
Transformative comms: change communication that fuels organisational success
Transformative comms: change communication that fuels organisational success
Talk
With the high volumes and relentless pace of change that organisations continue to face, communicating change effectively can be a big challenge. But effective internal change communication is critical for the success of any change initiative. Good change communication can pull together the different parts of the organisation involved in designing and delivering change to improve cohesion and alignment. It can help to overcome resistance, build motivation for change and embed change, for sustainable, long-term benefits.
This session will talk about the types of change communication you are involved in, the typical communication challenges that can occur and how to overcome barriers to effective change communication. The session will also cover how to develop a change communication strategy that provides a solid foundation for successful organisational change.
Speakers
Ranjit Sidhu
3.10pm – 3.20pm
Please make your way to the Inspiration Zone for the closing keynote speech
Coaching Zone
Thursday 13 June
10.10am – 2.20pm
Careers in confidence
Careers in confidence
Coaching
Are you wondering about what your next career step should be? And what skills you should highlight on your CV? Have you been applying for roles through LinkedIn and not heard anything?
Well, if you’d like independent advice based on a knowledge of what employers are looking for, helping you to realise your full earnings potential, and providing an external perspective on the experience that you need to make the next step, book some time with Nicky. Together, we can help you explore your options, think about the right level to pitch yourself at and consider how to tailor your CV for maximum impact.
Instructions on how to book your 20 min session will be given on the joining instructions nearer the time.
Speakers
Nicky Gallagher
2.30pm – 3.10pm
Peel back the words
Peel back the words
Workshop
This session is about language and story-telling techniques to bring more impact to communication. Organisational language can feel repetitive, jargonistic and inaccessible. And when realities don’t match stated expectations, words can feel meaningless and washed out into white noise.
The session explore how visual thinking can help you to ‘peel back the words’ to bring more meaning, shared understanding and impact to engagement and collaboration. We’ll explore through the lens of organisational culture and behaviours, so this session is particularly relevant to IC professionals working with internal change, who are managing strategic tensions and wanting more meaningful, inclusive staff engagement.
Key takeaways from the session:
- Explore how visual thinking can support more impactful sense-making, collaboration and engagement
- Understand, through practical examples, the ways that visual thinking can harness more inclusion and shared understanding on challenging topics
Aimed at the following practitioner levels:
- Head of
Speakers
Moi Tu
3.10pm – 3.20pm
Please make your way to the Inspiration Zone for the closing keynote speech
I liked the 'festival' design of the event, the variety of sessions to choose from, the support on the day, the overall vibe, and the app.
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