The range of forces disrupting ‘business as usual’ balloons by the day. Technology, geopolitics, economic instability, the climate, demographic and socio-cultural shifts are just some of the factors creating complex operational challenges for organisations today.
This has huge ramifications for internal communication. In turbulent and high-speed work environments, it must maintain coherence and provide ongoing strategic alignment for increasingly diverse cohorts of colleagues. Alongside, it must also strive to remain relevant and valued as a profession.
Why is this whitepaper important?
As organisations grapple with persistent market uncertainty, the way communication takes place within and across teams, departments and business units is more critical than ever.
While conventional internal communication activities continue to help people at work feel informed and purposeful, in increasingly fractious work environments, it isn’t enough. Today, workplace communication must prioritise empathy, community, connection and belonging to unleash collaboration and optimise organisational agility.
Our essential new whitepaper examines the trends driving change at work today and the opportunity for internal communication.
Packed with insight, it outlines a pathway to more embodied, human-centric practice of internal communication that prioritises much-needed trust, connection and community at work. It introduces the skills that will deliver strategic value for all stakeholders, futureproofing the profession as it evolves.
You will discover:
- The business case for internal communication
- The trends demanding business transformation
- New opportunities and roles for internal communication
- New skills for internal communication
Who Should Read This Whitepaper?
This whitepaper is for anyone who values human contribution at work and who wants to enhance their organisation’s internal communication strategy.
Whether you are a business leader, HR professional, or communication specialist, this paper will help you understand opportunity in the future of internal communication and position your organisation for success in increasingly competitive environments.
