Member spotlight Colette Clements

Colette Clements, Internal Communications Assistant at ScottishPower, is driving employee engagement through Viva Engage and shaping campaigns that connect people to purpose. With the support of IoIC membership, she’s building confidence, skills, and a strong professional network to grow into a strategic communicator.

12 Sep 2025

Could you describe your current role in internal communication and how you think membership with IoIC might support you in this role?

As an Internal Communications Assistant at ScottishPower, I play a key role in supporting the creation and delivery of internal communications that align with the strategic objectives of both ScottishPower and our parent company, Iberdrola. My responsibilities include developing and distributing content across a range of internal channels, managing our communications calendar, and working closely with colleagues to deliver engaging and effective campaigns. I also contribute to internal events, such as CEO roadshows, and have supported external-facing activities to ensure consistent messaging across audiences.

A significant aspect of my role has involved leading the reintroduction of Viva Engage, helping to drive its adoption and encouraging meaningful employee engagement. Additionally, I support measurement and evaluation activities to inform our ongoing improvements.

As a current member of IoIC, I’ve already benefited from access to expert insights, best practices, and a professional community that shares knowledge and experience. This has been invaluable in helping me build confidence, stay informed about emerging trends, and apply new ideas to my work - particularly helping me shape our Viva Engage strategy. Continuing my engagement with IoIC will further support my development and help me grow into a more strategic internal communicator.

What motivated you to pursue a career in internal communication and what do you enjoy most about it?

My journey into internal communication wasn’t a traditional one. I started my career in a small not-for-profit organisation, where I progressed from a marketing intern to an engagement coordinator. In that role, I particularly enjoyed the external marketing elements and had the opportunity to develop a wide range of transferable skills - from content creation to event planning and stakeholder engagement.

Internal communication wasn’t initially on my radar, but I was approached about the opportunity to join ScottishPower as an Internal Communications Assistant through their Year in Industry programme. It felt like a natural next step, as many of the skills I had developed - especially around engaging audiences and delivering clear, purposeful messaging - were directly relevant.

What I enjoy most about internal communication is its impact. I love the challenge of finding creative ways to connect with employees, support organisational goals, and contribute to a sense of community within the business. It’s rewarding to know that the work I do helps people feel informed, included, and engaged.

How has IoIC membership contributed to your professional development and career growth?

Being a member of the IoIC has been hugely valuable for both my professional development and the wider internal communications team at ScottishPower. One of the most impactful aspects has been the opportunity to connect with a broad network of internal communication professionals across the UK. Engaging in conversations with others in the field - and learning from both their experiences and best practices - has provided insights that have enhanced the way I approach my work.

I have also taken full advantage of the workshops and webinars available through membership, which have significantly increased my knowledge and understanding of key internal communication topics. The M365 workshop, in particular, was especially beneficial - it encouraged my team and me to make more effective use of platforms such as Viva Engage and SharePoint within our organisation, helping to strengthen internal collaboration and employee engagement. Additionally, the crisis communication course offered practical strategies that have been directly applicable in my role.

Overall, IoIC membership has played a key role in supporting my career growth by broadening my expertise, deepening my professional network, and enabling me to contribute more strategically to internal communications at ScottishPower.

Can you name one career achievement or project that you're particularly proud of, and why?

Although I’m still early in my internal communications career, one project I’m particularly proud of is the work my team and I have done - and continue to do - on the rollout of Viva Engage at ScottishPower. When I joined, the platform was underused and lacked clear structure or purpose. Since then, we've made significant progress in a short space of time to revamp the platform and reshape it into a more engaging, collaborative space for employees.

I’ve been closely involved in encouraging adoption, refining how the platform is used, and helping to establish a clearer identity for Viva Engage within our wider communications mix. It’s been incredibly rewarding to see how small, consistent changes - from content planning to community management - can make a real difference in how employees connect and engage with each other.

This project has helped me develop both strategic thinking and practical skills, and I’m proud of the role I’ve played in driving its success.

What advice would you give to someone just starting out in the internal communication profession?

Network as much as you can - connecting with other internal communication professionals and learning from their successes and challenges will save you a huge amount of time and effort. There’s so much value in hearing what’s worked (and what hasn’t) for others.

Also, don’t be afraid to try something new. Internal communication is always evolving, and sometimes the most effective ideas come from taking a fresh approach or testing something outside your comfort zone. Be curious, be bold, and treat every experience as a learning opportunity.

Tell us a fun fact about you that not many people know?

Before starting my career in communications, I was a dance teacher! I taught ballet, tap, modern, and highland dancing, and had been dancing myself since the age of six. I continued right through to my early twenties before semi-retiring - though I still find it hard to resist joining in whenever I hear the right music!